{"id":14377,"date":"2022-06-02T12:14:00","date_gmt":"2022-06-02T12:14:00","guid":{"rendered":"https:\/\/what.digital\/?page_id=14377"},"modified":"2023-07-12T09:48:32","modified_gmt":"2023-07-12T09:48:32","slug":"ubs-optimus-foundation","status":"publish","type":"projects","link":"https:\/\/what.digital\/projects\/ubs-optimus-foundation\/","title":{"rendered":"UBS optimus foundation"},"content":{"rendered":"<div id=\"block_0ce534d790de3c9d9ecadd35a6123d9d\" class=\"hero-logo pb-10 relative alignfull overflow-hidden l-block\">\n  \n  \n\n  <div class=\"relative bg-black-700\">\n    <div class=\"bg-black-900 h-full w-[81px] absolute z-40 top-0 left-0 border-r border-black-700 hidden lg:block\"><\/div>\n<div class=\"sidebar-small-triangle w-[81px] z-40 h-[81px] bg-black-900 absolute bottom-[-80px] left-0 hidden lg:block\"><\/div>    <div class=\"absolute top-0 left-0 z-20 h-full hero-shadow\"><\/div>\n    <div class=\"absolute top-0 left-0 z-20 h-full hero-shadow-logo\"><\/div>\n    <noscript><img decoding=\"async\" class=\"absolute top-0 right-0 z-10 \" src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/case-study-hero-bg.png\" alt><\/noscript><img decoding=\"async\" class=\"absolute top-0 right-0 z-10  lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt data-src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/case-study-hero-bg.png\" loading=\"lazy\">\n    \n    <div class=\"relative pt-24 l-wrap l-wrap--with-sidebar\">\n\n      <div class=\"absolute left-[-200px] sm:left-[120px] top-0 h-full z-0 hero-with-team-photos__triangle bg-[#151515]\"><\/div>\n      <div class=\"grid grid-cols-1 mb-24 md:grid-cols-12\">\n        <div class=\"relative z-20 cols md:col-span-6\">\n                      <h2 class=\"mb-7 c-title c-title--small\">\n              <span>Platform design &#038; MVP development <\/span>\n            <\/h2>\n                                <h1 class=\"text-white mb-14 c-title--88  c-title\">\n              \n\n\n\n\n\n\n\n\n\n\n<span class=\" jgG6ef\">Fundraising in the digital age.<\/span>\n\n\n\n\n\n\n\n\n\n\n\n            <\/h1>\n                    <div class=\"text-black-300 md:max-w-[435px] hero-logo__text text-19\">\n            Development of a fundraising platform for breakthrough solutions to pressing social and environmental issues          <\/div>\n        <\/div>\n        <div class=\"relative z-10 md:col-span-6\">\n          <div class=\"relative z-40 flex items-center justify-center h-full md:ml-12\">\n            <noscript><img decoding=\"async\" width=\"320\" height=\"116\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header.png\" class=\"mt-[50px] md:mt-0\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header.png 320w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header-300x109.png 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header-188x68.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header-80x29.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header-120x44.png 120w\" sizes=\"(max-width: 320px) 100vw, 320px\"><\/noscript><img decoding=\"async\" width=\"320\" height=\"116\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20320%20116%22%3E%3C%2Fsvg%3E\" class=\"mt-[50px] md:mt-0 lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20320%20116%22%3E%3C%2Fsvg%3E 320w\" sizes=\"auto, (max-width: 320px) 100vw, 320px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header.png 320w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header-300x109.png 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header-188x68.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header-80x29.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header-120x44.png 120w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header.png\" loading=\"lazy\">          <\/div>\n\n        <\/div>\n      <\/div>\n      <div class=\"relative z-30 pt-16 mt-10 pb-29 bg-brand\">\n      <div class=\"bg-brand absolute right-[-32px] top-0 w-[35px] xl:w-0 h-full\"><\/div>\n        <div class=\"hero-logo__triangle\"><\/div>\n                  <div class=\"grid grid-cols-1 sm:grid-cols-3 gap-8 max-w-[1100px]\">\n                          <div class=\"col-span-1\">\n                <div class=\"list\">\n                  <h3 class=\"c-title c-title--19 \">Rapid design and delivery<\/h3>\n                  <div class=\"text-[#463515]\">\n                    Successfully launched ahead of the deadline within 3 months of project kick-off. \n                  <\/div>\n                <\/div>\n\n              <\/div>\n\n                          <div class=\"col-span-1\">\n                <div class=\"list\">\n                  <h3 class=\"c-title c-title--19 \">International rollout <\/h3>\n                  <div class=\"text-[#463515]\">\n                    Multiple iterations since 2019, launching in new markets, incorporating improvements and added functionality.                  <\/div>\n                <\/div>\n\n              <\/div>\n\n                          <div class=\"col-span-1\">\n                <div class=\"list\">\n                  <h3 class=\"c-title c-title--19 \">Immediate impact<\/h3>\n                  <div class=\"text-[#463515]\">\n                    2,000+ philanthropic donations within the first months of launch; within days we collected millions in support of Ukraine\u2019s emergency relief.                  <\/div>\n                <\/div>\n\n              <\/div>\n\n                      <\/div>\n\n              <\/div>\n    <\/div>\n  <\/div>\n\n  <div class=\"l-wrap l-wrap--with-sidebar\">\n    <div class=\"relative z-30\">\n      <noscript><img decoding=\"async\" width=\"1439\" height=\"608\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs.png\" class=\"mt-[-55px] with-right-bottom-grey-drop-shadow\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs.png 1439w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-960x406.png 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-720x304.png 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-480x203.png 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-500x211.png 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-300x127.png 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-768x324.png 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-1024x433.png 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-360x152.png 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-188x79.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-80x34.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-120x51.png 120w\" sizes=\"(max-width: 1439px) 100vw, 1439px\"><\/noscript><img decoding=\"async\" width=\"1439\" height=\"608\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201439%20608%22%3E%3C%2Fsvg%3E\" class=\"mt-[-55px] with-right-bottom-grey-drop-shadow lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201439%20608%22%3E%3C%2Fsvg%3E 1439w\" sizes=\"auto, (max-width: 1439px) 100vw, 1439px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs.png 1439w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-960x406.png 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-720x304.png 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-480x203.png 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-500x211.png 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-300x127.png 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-768x324.png 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-1024x433.png 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-360x152.png 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-188x79.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-80x34.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-120x51.png 120w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs.png\" loading=\"lazy\">    <\/div>\n\n  <\/div>\n\n<\/div>\n\n\n      <div id=\"block_a33df59396dc585cbfcb32a96ec244f7\" class=\"block-example alignfull py-7 sm:py-10 md:py-20  l-block\">\n  \n  \n<div class=\"l-wrap\">\n  <div class=\"max-w-[520px] mx-auto\">\n      \n\n      <h1 id=\"block_ee0db8a58cf759d958afde0a15033712\" class=\"c-title c-title--small text-header text-left l-block\">\n  \n  \n                <span>\n            overview      \n\n    \n<\/span><\/h1><style>#block_ee0db8a58cf759d958afde0a15033712 { margin-bottom: 0px;  } @media (min-width: 768px) { #block_ee0db8a58cf759d958afde0a15033712 { margin-bottom: 0px;  }} @media (min-width: 992px) { #block_ee0db8a58cf759d958afde0a15033712 { margin-bottom: 0px;  }} @media (min-width: 1200px) { #block_ee0db8a58cf759d958afde0a15033712 { margin-bottom: 0px;  }} @media (min-width: 1500px) { #block_ee0db8a58cf759d958afde0a15033712 { margin-bottom: 0px;  }} <\/style>\n\n\n      <h1 id=\"block_25ef5d273ac361830d5e999693cd90de\" class=\"c-title c-title--default text-header text-left l-block\">\n  \n  \n              what. we did for UBS Optimus foundation      \n\n    \n<\/h1><style>#block_25ef5d273ac361830d5e999693cd90de { margin-top: 0px;  } @media (min-width: 768px) { #block_25ef5d273ac361830d5e999693cd90de { margin-top: 0px;  }} @media (min-width: 992px) { #block_25ef5d273ac361830d5e999693cd90de { margin-top: 0px;  }} @media (min-width: 1200px) { #block_25ef5d273ac361830d5e999693cd90de { margin-top: 0px;  }} @media (min-width: 1500px) { #block_25ef5d273ac361830d5e999693cd90de { margin-top: 0px;  }} <\/style>\n\n\n      <div id=\"block_ce75ab38840211500823321a23290f2f\" class=\"enable-typography-styles text-size-xlarge text-black l-block\">\n  \n  \n\n\n\n<\/div>\n\n\n      <div id=\"block_87e1994e40421bf65d072aab4028c912\" class=\"enable-typography-styles text-size-medium text-base l-block\">\n  \n  \n\n<p class=\"CDt4Ke zfr3Q\" dir=\"ltr\">We were approached by the UBS Innovation Lab to refine the platform\u2019s concept, crafting the design and implementing it. We consulted the team to define the <a href=\"https:\/\/what.digital\/product-led-growth\/\">digital product development<\/a> roadmap and realistic scope. Subsequently, we developed a digital platform to collect donations.<\/p>\n\n\n<\/div>\n\n  <\/div>\n<\/div>\n   \n<\/div>\n\n\n      <div id=\"block_8fb6592934b1f8e23bf3ff1127bd5d0f\" class=\"block-grey-bg-content alignfull default-block-spacing overflow-hidden  l-block\">\n  \n  \n  <div class=\"l-wrap\">\n  <div>\n  <div class=\"sm:grid grid-cols-2 gap-x-8\">\n\n    <div>\n    <div class=\"relative z-20 pb-12 px-6 sm:pl-10 sm:pr-0 md:pl-18 pt-19\">\n      <div class=\"relative z-30\">\n                    <h3 class=\" c-title c-title--small\">\n              <span>customer<\/span>\n            <\/h3>\n                                <h4 class=\"relative c-title\">\n              Who is UBS Optimus foundation?            <\/h4>\n                <noscript><img decoding=\"async\" width=\"120\" height=\"44\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/UBS_Logo-e1657750307435.png\" class=\"w-full max-w-[209px] md:max-w-[264px] mx-auto xs:mx-0 mt-4 md:mt-15 mb-8 min-w-[134px]\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/UBS_Logo-e1657750307435.png 120w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/UBS_Logo-e1657750307435-80x29.png 80w\" sizes=\"(max-width: 120px) 100vw, 120px\"><\/noscript><img decoding=\"async\" width=\"120\" height=\"44\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20120%2044%22%3E%3C%2Fsvg%3E\" class=\"w-full max-w-[209px] md:max-w-[264px] mx-auto xs:mx-0 mt-4 md:mt-15 mb-8 min-w-[134px] lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20120%2044%22%3E%3C%2Fsvg%3E 120w\" sizes=\"auto, (max-width: 120px) 100vw, 120px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/UBS_Logo-e1657750307435.png 120w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/UBS_Logo-e1657750307435-80x29.png 80w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/UBS_Logo-e1657750307435.png\" loading=\"lazy\">\n          <div class=\"text-16 max-w-[530px] pr-8\">\n            <p>The Innovation Lab is part of UBS, the largest wealth management firm in the world. The Global Wealth Management Innovation Lab explores trends and developments in the wealth management space.<\/p>\n          <\/div>\n\n      <\/div>\n\n      <div class=\"absolute top-0 left-0 z-10 w-screen max-w-[1682px] h-full about-case-study-bg\">\n        <noscript><img decoding=\"async\" class=\"absolute top-0 left-0 object-cover w-full h-full\" src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/bg-gray-about.jpg\" alt><\/noscript><img decoding=\"async\" class=\"absolute top-0 left-0 object-cover w-full h-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt data-src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/bg-gray-about.jpg\" loading=\"lazy\">\n      <\/div>\n    <\/div>\n    <\/div>\n\n        <div class=\"relative z-20 pr-5 md:pr-0 mt-[-30px] sm:mt-0 sm:pt-[80px] pl-[14px] md:pl-[24px] sm:row-span-2\">\n      <noscript><img decoding=\"async\" width=\"1232\" height=\"1526\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois.jpg\" class alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois.jpg 1232w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-960x1189.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-720x892.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-480x595.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-500x619.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-242x300.jpg 242w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-768x951.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-827x1024.jpg 827w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-388x480.jpg 388w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-775x960.jpg 775w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-360x446.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-188x233.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-80x99.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-120x149.jpg 120w\" sizes=\"(max-width: 1232px) 100vw, 1232px\"><\/noscript><img decoding=\"async\" width=\"1232\" height=\"1526\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201232%201526%22%3E%3C%2Fsvg%3E\" class=\" lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201232%201526%22%3E%3C%2Fsvg%3E 1232w\" sizes=\"auto, (max-width: 1232px) 100vw, 1232px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois.jpg 1232w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-960x1189.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-720x892.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-480x595.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-500x619.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-242x300.jpg 242w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-768x951.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-827x1024.jpg 827w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-388x480.jpg 388w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-775x960.jpg 775w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-360x446.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-188x233.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-80x99.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-120x149.jpg 120w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois.jpg\" loading=\"lazy\">    <\/div>\n    \n    <div class=\"relative z-20\">\n              <ul class=\"mt-10 sm:mt-15 ml-7 sm:ml-18 lg:ml-18 max-w-[441px] text-black-900 text-19\">\n                  <li class=\"mb-8 sm:mb-13 md:mb-13 ml-5 about-case-study__list leading-1.45\"><p class=\"CDt4Ke zfr3Q\" dir=\"ltr\"><strong>Wealth distribution<\/strong> &#8211; The UBS Optimus Foundation is a grant-making foundation that offers UBS clients a platform to use their wealth to drive positive social and environmental change.<\/p>\n<\/li>\n                  <li class=\"mb-8 sm:mb-13 md:mb-13 ml-5 about-case-study__list leading-1.45\"><p class=\"CDt4Ke zfr3Q\" dir=\"ltr\"><strong>Impact<\/strong> &#8211; The foundation supports causes related primarily to health, education, and child protective systems. They also tackle environmental degradation and climate change.<\/p>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul class=\"n8H08c UVNKR\">\n<li class=\"TYR86d wXCUfe zfr3Q\" dir=\"ltr\"><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n                  <li class=\"mb-8 sm:mb-13 md:mb-13 ml-5 about-case-study__list leading-1.45\"><p class=\"CDt4Ke zfr3Q\" dir=\"ltr\"><strong>World class governance<\/strong> &#8211; The foundation is linked to a global wealth manager staffed with UBS\u2019s philanthropic experts.<\/p>\n<\/li>\n                <\/ul>\n          <\/div>\n\n  <\/div>\n  <\/div>\n  <\/div>\n\n\n\n\n\n<\/div>\n\n\n      <div id=\"block_02170155f701969c859c17b05147151c\" class=\"block-example alignfull overflow-hidden default-block-spacing  l-block\">\n  \n  \n<div class=\"l-wrap\">\n  <div class=\"text-center mb-8 mx-auto sm:hidden\">\n    <div class=\"inline-block font-hero text-brand text-50 text-right text-[67px] xs:text-[90px] sm:text-[67px] lg:text-[90px] handwritten-text-with-underline\">Challenges<\/div>\n  <\/div>\n\n  <div class=\"gap-5 grid grid-cols-1 sm:grid-cols-24\">\n    <div class=\"order-2 sm:order-1 sm:col-span-13 md:col-start-3 md:col-end-11 pt-8 sm:pt-[100px] lg:pt-[252px]\">\n      <div class=\"justify-center items-center w-full hidden sm:flex sm:mb-6 lg:mb-12\">\n        <div class=\"flex-none block font-hero text-brand text-50 text-right text-[67px] xs:text-[90px] sm:text-[67px] lg:text-[90px] handwritten-text-with-underline\">Challenges<\/div>\n        <div class=\"ml-8\">\n          <svg width=\"158\" height=\"41\" viewBox=\"0 0 158 41\" fill=\"none\"><g clip-path=\"url(#clip0_498_68464)\" fill=\"#FFB831\"><path d=\"M122.979 15.76l.03-.03c-.03 0-.03.02-.03.03zM129.64 17h-.02l.47.09-.45-.1V17zM102 12.99h-.19c.09 0 .17.01.19 0zm31.03 5.34l-.18-.08s.06.05.18.08zm6.75 1.25l-.02-.01c-.01 0 0 0 .02.01zm-2.58-.75l-.19-.02c.08.02.18.04.19.02zM1 23.3c-.19.05-.35.13-.51.2l.51-.2zm64.83-10.98l.04-.02s-.05.02-.04.02zM.87 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0zm-2.8 2.07l.01-.01.01-.03-.02.04zm-1.2.95s.03-.03.03-.04l-.05.03s.01 0 .02.01zm2.8-2.16v.07c.02-.02.03-.04 0-.07z\" \/><\/g><defs><clipPath id=\"clip0_498_68464\"><path fill=\"#fff\" d=\"M0 0h157.35v40.43H0z\" \/><\/clipPath><\/defs><\/svg>        <\/div>\n      <\/div>\n\n              <div class=\"mb-4\">\n                      <div class=\"mb-5\">\n              <div class=\"px-5 max-w-[416px] mx-auto sm:mx-0 pt-5 pb-2 mb-5 border border-gray-300 xs:pb-3 xs:pt-8 xs:mb-0 sm:px-8 md:px-5 lg:pb-5 lg:pt-9 lg:px-8 steps\">\n                <div class=\"flex mb-3\">\n                <div class=\"min-w-[31px] h-[31px] flex items-center justify-center mr-3 font-semibold text-[#151515] bg-brand\">1<\/div>                      <h3 class=\"mb-0 font-sans font-medium text-24 leading-1.5\">\n                      Modern fundraising                     <\/h3>\n                <\/div>\n                <p>The Optimus Foundation wanted to optimize their fundraising system, simplifying the user experience through modern digitalisation.<\/p>\n              <\/div>\n            <\/div>\n                      <div class=\"mb-5\">\n              <div class=\"px-5 max-w-[416px] mx-auto sm:mx-0 pt-5 pb-2 mb-5 border border-gray-300 xs:pb-3 xs:pt-8 xs:mb-0 sm:px-8 md:px-5 lg:pb-5 lg:pt-9 lg:px-8 steps\">\n                <div class=\"flex mb-3\">\n                <div class=\"min-w-[31px] h-[31px] flex items-center justify-center mr-3 font-semibold text-[#151515] bg-brand\">2<\/div>                      <h3 class=\"mb-0 font-sans font-medium text-24 leading-1.5\">\n                      Speed to market                     <\/h3>\n                <\/div>\n                <p>This was a time sensitive project initiated only 3-months before the scheduled launch of UBS\u2019s Global Giving Campaign in 2019.<\/p>\n              <\/div>\n            <\/div>\n                      <div class=\"mb-5\">\n              <div class=\"px-5 max-w-[416px] mx-auto sm:mx-0 pt-5 pb-2 mb-5 border 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srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201810%20680%22%3E%3C%2Fsvg%3E 1810w\" sizes=\"auto, (max-width: 1810px) 100vw, 1810px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide.jpg 1810w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-1440x541.jpg 1440w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-960x361.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-720x270.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-480x180.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-500x188.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-300x113.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-768x289.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-1024x385.jpg 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-1536x577.jpg 1536w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-360x135.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-188x71.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-80x30.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-120x45.jpg 120w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide.jpg\" loading=\"lazy\">    <\/div>\n  <\/div>\n\n<\/div>\n\n\n      <div id=\"block_2789d0a2547b209faa45a89e0f24b7be\" class=\"block-content-with-crown alignfull py-18 sm:pt-28 sm:pb-25 overflow-hidden l-block\">\n  \n  \n  <div class=\"l-wrap\">\n    <div class=\"xs:max-w-[686px] mx-auto sm:pt-10 md:pb-20 md:pt-20 bg-crown\">\n      <div class=\"xs:max-w-[490px] sm:pl-6 mx-auto\">\n        <div class=\"relative z-20\">\n                      <h3 class=\" c-title c-title--small\">\n              <span>Goal<\/span>\n            <\/h3>\n                                <h3 class=\" c-title\">\n              Our main target            <\/h3>\n                  <\/div>\n        <div class=\"font-medium mt-10 text-19 sm:text-24 text-black-200 leading-1.5 relative z-10\">\n          <div class=\"relative z-20\">\n            <p class=\"CDt4Ke zfr3Q\" dir=\"ltr\">Build UBS a digital platform capable of collecting donations for the various causes they feature<\/p>\n          <\/div>\n\n          <div class=\"absolute -bottom-18 xs:-bottom-22 sm:-bottom-14 -left-30 xs:-left-15 sm:-left-20 z-10 w-[687px]\">\n            <noscript><img decoding=\"async\" class=\"w-full\" src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/crown.svg\" alt><\/noscript><img decoding=\"async\" class=\"w-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt data-src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/crown.svg\" loading=\"lazy\">\n          <\/div>\n        <\/div>\n      <\/div>\n\n\n    <\/div>\n  <\/div>\n\n<\/div>\n\n\n      <div id=\"block_00cccf69beced6857a133834c4538772\" class=\"block-triple-images alignfull py-8 md:py-13 lg:py-17   l-block\">\n  \n  \n<div class=\"l-wrap max-w-[1265px]\">\n  <div class=\"grid sm:gap-x-10 sm:grid-cols-2 lg:grid-cols-24\">\n    <div class=\"cols lg:col-span-11 mb-5 sm:mb-0  h-[450px] xs:h-[550px] sm:h-auto\">\n      <style>.lazy-loader-background-element-1.lazyloaded{ background-image:url(https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_01.jpg) }<\/style><noscript><style>.lazy-loader-background-element-1.lazyload{ background-image:url(https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_01.jpg) }<\/style><\/noscript><div class=\"w-full h-full bg-center bg-cover no-repeat lazyload lazy-loader-background-element-1 \" style>\n              <\/div>\n    <\/div>\n    <div class=\"cols lg:col-span-13\">\n      <div class=\"relative mb-5\">\n        <noscript><img decoding=\"async\" width=\"1414\" height=\"776\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02.jpg\" class=\"w-full\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02.jpg 1414w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-960x527.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-720x395.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-480x263.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-500x274.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-300x165.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-768x421.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-1024x562.jpg 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-360x198.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-188x103.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-80x44.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-120x66.jpg 120w\" sizes=\"(max-width: 1414px) 100vw, 1414px\"><\/noscript><img decoding=\"async\" width=\"1414\" height=\"776\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201414%20776%22%3E%3C%2Fsvg%3E\" class=\"w-full lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201414%20776%22%3E%3C%2Fsvg%3E 1414w\" sizes=\"auto, (max-width: 1414px) 100vw, 1414px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02.jpg 1414w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-960x527.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-720x395.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-480x263.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-500x274.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-300x165.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-768x421.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-1024x562.jpg 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-360x198.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-188x103.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-80x44.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-120x66.jpg 120w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02.jpg\" loading=\"lazy\">      <\/div>\n      <div class=\"relative\">\n        <noscript><img decoding=\"async\" width=\"1414\" height=\"776\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03.jpg\" class=\"w-full\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03.jpg 1414w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-960x527.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-720x395.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-480x263.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-500x274.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-300x165.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-768x421.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-1024x562.jpg 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-360x198.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-188x103.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-80x44.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-120x66.jpg 120w\" sizes=\"(max-width: 1414px) 100vw, 1414px\"><\/noscript><img decoding=\"async\" width=\"1414\" height=\"776\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201414%20776%22%3E%3C%2Fsvg%3E\" class=\"w-full lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201414%20776%22%3E%3C%2Fsvg%3E 1414w\" sizes=\"auto, (max-width: 1414px) 100vw, 1414px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03.jpg 1414w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-960x527.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-720x395.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-480x263.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-500x274.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-300x165.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-768x421.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-1024x562.jpg 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-360x198.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-188x103.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-80x44.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-120x66.jpg 120w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03.jpg\" loading=\"lazy\">      <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n      <div id=\"block_c4e7f92c01423a00d7712d790f4688af\" class=\"block-example alignfull default-block-spacing  l-block\">\n  \n  \n  <div class=\"l-wrap\">\n    <div class=\"grid-cols-2 gap-4 md:gap-10 sm:grid lg:gap-15 xl:gap-20\">\n      <div class=\"col-span-1 px-8 yellow-box pb-15 md:pb-17 pt-15 lg:pt-32 md:px-15 lg:pb-28 lg:px-25 bg-primary-900\">\n        <div class=\"relative \">\n        <div class=\"relative\">\n                      <h3 class=\"c-title c-title--small c-title--small-dark\">\n              <span>Summary<\/span>\n            <\/h3>\n                                <h3 class=\"relative mb-8 c-title\">\n              How we did it            <\/h3>\n                    <div class=\"font-medium text-spacing--more text-brown-100 text-16 leading-1.5 link-inside-black\">\n            <p class=\"CDt4Ke zfr3Q\" dir=\"ltr\">what. delivered a web-based platform that listed UBS\u2019s current causes, giving donors access to send funds. The platform supports the creation of new fundraisers, displays a feed, featuring donor activity, and continually updates projects to increase engagement.<\/p>\n<p class=\"CDt4Ke zfr3Q\" dir=\"ltr\">We collected UBS\u2019s requirements, defined the scope,and conceptualized each user\u2019s journey. While we worked on implementing the MVP and design, Innovation Lab concentrated on UBS\u2019s internal processes, ensuring the <a href=\"https:\/\/what.digital\/product-led-growth\/mvp\/\">MVP development<\/a> remained in compliance.<\/p>\n<p class=\"CDt4Ke zfr3Q\" dir=\"ltr\">The MVP successfully launched on time, allowing people to donate to projects or start fundraisers visitors could promote to their friends. In the months preceding the launch over 2,000 donations were made, totalling more than CHF 500,000.<\/p>\n<p class=\"CDt4Ke zfr3Q\" dir=\"ltr\">Insights and learnings were collected to further iterate and improve the platform. Based on these, and new ideas, we added additional capabilities and got the platform ready for a release in Switzerland and the US.<\/p>\n<p class=\"CDt4Ke zfr3Q\" dir=\"ltr\">Since the public launch, we have ensured the reliable operation of the platform through our SLA, and have continuously evolved it by adding impact projects to the platform and adding Singapore to the supported countries.<\/p>\n<p dir=\"ltr\">\n          <\/p><\/div>\n        <\/div>\n      <\/div>\n      <\/div>\n      <div class=\"col-span-1\">\n        <div class=\"pl-5 pr-10 md:pr-24 pt-15 lg:pt-30\">\n                    <h3 class=\" c-title c-title--small\">\n              <span>testimonials<\/span>\n            <\/h3>\n                                <h3 class=\"relative mb-11 c-title\">\n              what. clients say            <\/h3>\n                    <div class=\"font-medium text-20 lg:text-24 text-black-900 p-reset leading-1.5 mb-13\">\n            <p class=\"CDt4Ke zfr3Q\" dir=\"ltr\"><em>\u201cWe worked with what., because we appreciate a lean, tight-knit collaboration with a partner capable of improving the digital donor journey. They delivered rapidly, managing to navigate our corporate environment and keep all stakeholders involved.<\/em><em>\u201d<\/em><\/p>\n          <\/div>\n          <div class=\"items-center justify-between lg:flex\">\n            <div class=\"pl-10 line-orange\">\n              <div class=\"font-semibold text-black-900 text-19\">\n                Martin Meyer              <\/div>\n              <div class=\"text-black-400 text-16\">\n                Head of the Global Wealth Management Innovation Lab              <\/div>\n              \n            <\/div>\n            <div class=\"pt-4 pl-10 lg:pt-0 lg:pl-0\">\n                          <\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n\n<\/div>\n\n\n      <div id=\"block_8f35b333eed0e98b6eb89df71a37de6d\" class=\"block-teaser-slider alignfull overflow-hidden relative pb-10 pt-10 sm:pt-15 md:pt-26 pb-12 sm:pb-20 l-block\">\n  \n  \n    \n  <div class=\"l-wrap\">\n    <div class>\n              <h2 class=\"c-title c-title--small\">\n          <span>Case studies<\/span>\n        <\/h2>\n      \n              <h3 class=\"c-title max-w-[573px] md:mb-10\">\n          <span>Similiar projects<\/span>\n        <\/h3>\n      \n          <\/div>\n\n          <div class>\n        <div class=\"relative js-teasers-slider-wrapper\">\n          <div class=\"swiper js-teasers-slider\">\n            <div class=\"mb-20 swiper-wrapper\">\n                              <div class=\"relative px-5 py-5 bg-white border border-gray-300 swiper-slide md:px-8\">\n                  <div class=\"absolute bottom-[-11px] left-0 w-full border-gray-300 opacity-30 border-b-[11px]\"><\/div>\n                  <div class>\n                    <a href=\"https:\/\/what.digital\/projects\/watchangels\/\" class=\"no-underline hover:no-underline\">\n                      <div class=\"relative mb-5 xs:mb-3 md:-mb-3 \">\n                        <div class>\n                          <div class=\"text-gray-500 uppercase text-14 mb-4 tracking-[8px]\">Watchangels<\/div>\n                          <div class=\"h-[252px] xs:h-[302px] sm:h-[342px] md:h-[402px] lg:h-[308px] xl:h-[392px] relative\">\n                            <img decoding=\"async\" width=\"964\" height=\"964\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb.jpg\" class=\"skip-lazy h-full w-full object-cover absolute top-0 left-0\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb.jpg 964w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-960x960.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-720x720.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-480x480.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-500x500.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-80x80.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-160x160.jpg 160w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-150x150.jpg 150w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-300x300.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-768x768.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-270x270.jpg 270w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-540x540.jpg 540w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-360x360.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-188x188.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-120x120.jpg 120w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-388x388.jpg 388w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-776x776.jpg 776w\" sizes=\"(max-width: 964px) 100vw, 964px\">                          <\/div>\n                          <h4 class=\"mt-6 mb-2 md:mb-4 md:mt-9 c-title--24 c-title\">Watchangels<\/h4>\n\n\n                          <div class=\"text-base-txt teaser-wrap \"><p>Crafting a custom e-commerce platform for watch collectors.<\/p>\n<\/div>\n                        <\/div>\n\n                      <\/div>\n                    <\/a>\n                  <\/div>\n                <\/div>\n\n                              <div class=\"relative px-5 py-5 bg-white border border-gray-300 swiper-slide md:px-8\">\n                  <div class=\"absolute bottom-[-11px] left-0 w-full border-gray-300 opacity-30 border-b-[11px]\"><\/div>\n                  <div class>\n                    <a href=\"https:\/\/what.digital\/projects\/echo\/\" class=\"no-underline hover:no-underline\">\n                      <div class=\"relative mb-5 xs:mb-3 md:-mb-3 \">\n                        <div class>\n                          <div class=\"text-gray-500 uppercase text-14 mb-4 tracking-[8px]\">Echo<\/div>\n                          <div class=\"h-[252px] xs:h-[302px] sm:h-[342px] md:h-[402px] lg:h-[308px] xl:h-[392px] relative\">\n                            <img decoding=\"async\" width=\"964\" height=\"964\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb.jpg\" class=\"skip-lazy h-full w-full object-cover absolute top-0 left-0\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb.jpg 964w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-960x960.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-720x720.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-480x480.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-500x500.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-80x80.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-160x160.jpg 160w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-150x150.jpg 150w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-300x300.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-768x768.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-270x270.jpg 270w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-540x540.jpg 540w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-360x360.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-188x188.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-120x120.jpg 120w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-388x388.jpg 388w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-776x776.jpg 776w\" sizes=\"(max-width: 964px) 100vw, 964px\">                          <\/div>\n                          <h4 class=\"mt-6 mb-2 md:mb-4 md:mt-9 c-title--24 c-title\">Echo<\/h4>\n\n\n                          <div class=\"text-base-txt teaser-wrap \"><p>Guiding founders to define and develop a real-time, high trade volume impact exchange.<\/p>\n<\/div>\n                        <\/div>\n\n                      <\/div>\n                    <\/a>\n                  <\/div>\n                <\/div>\n\n                              <div class=\"relative px-5 py-5 bg-white border border-gray-300 swiper-slide md:px-8\">\n                  <div class=\"absolute bottom-[-11px] left-0 w-full border-gray-300 opacity-30 border-b-[11px]\"><\/div>\n                  <div class>\n                    <a href=\"https:\/\/what.digital\/projects\/cherubsdao\/\" class=\"no-underline hover:no-underline\">\n                      <div class=\"relative mb-5 xs:mb-3 md:-mb-3 \">\n                        <div class>\n                          <div class=\"text-gray-500 uppercase text-14 mb-4 tracking-[8px]\">cherubsdao<\/div>\n                          <div class=\"h-[252px] xs:h-[302px] sm:h-[342px] md:h-[402px] lg:h-[308px] xl:h-[392px] relative\">\n                            <img decoding=\"async\" width=\"964\" height=\"964\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb.jpg\" class=\"skip-lazy h-full w-full object-cover absolute top-0 left-0\" alt=\"CherubsDAO\" srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb.jpg 964w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-960x960.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-720x720.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-480x480.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-500x500.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-80x80.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-160x160.jpg 160w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-150x150.jpg 150w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-300x300.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-768x768.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-270x270.jpg 270w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-540x540.jpg 540w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-360x360.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-188x188.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-120x120.jpg 120w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-388x388.jpg 388w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-776x776.jpg 776w\" sizes=\"(max-width: 964px) 100vw, 964px\">                          <\/div>\n                          <h4 class=\"mt-6 mb-2 md:mb-4 md:mt-9 c-title--24 c-title\">CherubsDAO<\/h4>\n\n\n                          <div class=\"text-base-txt teaser-wrap \"><p>Launched A Cutting Edge, Community-Led NFT DAO.<\/p>\n<\/div>\n                        <\/div>\n\n                      <\/div>\n                    <\/a>\n                  <\/div>\n                <\/div>\n\n                              <div class=\"relative px-5 py-5 bg-white border border-gray-300 swiper-slide md:px-8\">\n                  <div class=\"absolute bottom-[-11px] left-0 w-full border-gray-300 opacity-30 border-b-[11px]\"><\/div>\n                  <div class>\n                    <a href=\"https:\/\/what.digital\/projects\/beekeeper\/\" class=\"no-underline hover:no-underline\">\n                      <div class=\"relative mb-5 xs:mb-3 md:-mb-3 \">\n                        <div class>\n                          <div class=\"text-gray-500 uppercase text-14 mb-4 tracking-[8px]\">beekeeper<\/div>\n                          <div class=\"h-[252px] xs:h-[302px] sm:h-[342px] md:h-[402px] lg:h-[308px] xl:h-[392px] relative\">\n                            <img decoding=\"async\" width=\"482\" height=\"482\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company.png\" class=\"skip-lazy h-full w-full object-cover absolute top-0 left-0\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company.png 482w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-480x480.png 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-80x80.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-160x160.png 160w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-150x150.png 150w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-300x300.png 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-270x270.png 270w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-360x360.png 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-188x188.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-120x120.png 120w\" sizes=\"(max-width: 482px) 100vw, 482px\">                          <\/div>\n                          <h4 class=\"mt-6 mb-2 md:mb-4 md:mt-9 c-title--24 c-title\">Beekeeper<\/h4>\n\n\n                          <div class=\"text-base-txt teaser-wrap \"><p>Leading new product design, validation &amp; development.<\/p>\n<\/div>\n                        <\/div>\n\n                      <\/div>\n                    <\/a>\n                  <\/div>\n                <\/div>\n\n              \n\n              \n            <\/div>\n            <div class=\"swiper-pagination\"><\/div>\n          <\/div>\n          <div class=\"swiper-button-next\"><\/div>\n          <div class=\"swiper-button-prev\"><\/div>\n        <\/div>\n      <\/div>\n        <div class=\"text-center lg:text-left\">\n      <a class=\"c-btn c-btn--small-on-mobile relative z-30 w-full mt-[-36px] sm:mt-5 text-center xs:w-auto lg:-mt-15\" href=\"#\" data-open-menu=\"menu-tab-projects\">Check all case studies<\/a>\n    <\/div>\n  <\/div>\n\n<\/div>","protected":false},"template":"","project_category":[39,41],"class_list":["post-14377","projects","type-projects","status-publish","","project_category-mvp","project_category-websites"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MVP Development &amp; Platform Design for UBS Optimus Foundation I what. in Zurich, Switzerland<\/title>\n<meta name=\"description\" content=\"what. helped UBS Optimus Foundation in developing a fundraising platform for breakthrough solutions to pressing social and environmental issues.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/what.digital\/projects\/ubs-optimus-foundation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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