{"id":14984,"date":"2022-06-20T13:01:35","date_gmt":"2022-06-20T13:01:35","guid":{"rendered":"https:\/\/what.digital\/?page_id=14984"},"modified":"2026-04-24T03:17:38","modified_gmt":"2026-04-24T03:17:38","slug":"scope-workshop","status":"publish","type":"page","link":"https:\/\/what.digital\/product-led-growth\/scope-workshop\/","title":{"rendered":"Scope Workshop"},"content":{"rendered":"<div id=\"block_6ff5120c32fc56390090c803594b7d45\" class=\"hero-screenshots hero-screenshots--colourfull-bg relative alignfull overflow-hidden mb-3 sm:mb-6 sm:pb-15 l-block\">\n  \n    <div class=\"relative bg-black-700\">\n\n          <div class=\"bg-black-900 z-40 h-full w-[81px] absolute top-0 left-0 border-r border-black-700 hidden lg:block\"><\/div>\n        <div class=\"hero-with-team-photos__small-triangle w-[81px] h-[81px] bg-black-900 absolute bottom-[-80px] left-0 hidden lg:block\"><\/div>\n    <div class=\"absolute top-0 right-0 z-20 w-full h-full hero-shadow--colourfull\"><\/div>\n    <div class=\"absolute top-0 right-0 z-20 w-full h-full hero-shadow-colourfull-second\"><\/div>\n    <noscript><img decoding=\"async\" class=\"absolute top-0 right-0 z-10 object-cover w-full md:h-full sm:w-auto sm:object-unset no-repeat\" src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/bg-colourfull.png\" alt><\/noscript><img decoding=\"async\" class=\"absolute top-0 right-0 z-10 object-cover w-full md:h-full sm:w-auto sm:object-unset no-repeat lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt data-src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/bg-colourfull.png\" loading=\"lazy\">\n\n          <div class=\"absolute right-0 sm:h-[150px] z-20 w-1\/2 bg-white bottom-0\"><\/div>\n    \n    <div class=\"relative l-wrap l-wrap--with-sidebar\">\n      <div class=\"absolute left-[-200px] sm:left-[120px] top-0 h-full z-0 hero-with-team-photos__triangle bg-[#151515]\"><\/div>\n      <div class=\"gap-5 xl:gap-0 md:grid grid-cols-24\">\n        <div class=\"relative z-20 md:col-span-13 lg:col-span-13 \">\n          <div class=\"flex items-center h-full\">\n            <div class=\"py-7 lg:py-7 xl:py-12\">\n                              <h3 class=\"mb-4 sm:mb-7 c-title c-title--small-hero\">\n                  <span>MVP scope workshop<\/span>\n                <\/h3>\n                                            <h1 class=\"text-white mb-16 max-w-[317px] sm:max-w-[550px] md:max-w-none c-title--88 c-title--88-advance c-title\">\n                  <span>Build exactly what \nyour <em>customers need<\/em><\/span>\n                <\/h1>\n                            <div class=\"text-black-300 max-w-[475px] hero-logo__text text-16 sm:text-17 md:text-19\">\n                Startup founders tend to overscope their MVP, avoid early feedback and are too keen on building the complete solution from the start. We guide you and help you decide.              <\/div>\n            <\/div>\n          <\/div>\n        <\/div>\n\n        <div class=\"relative z-30 md:col-span-11 lg:col-span-11 \">\n          \n                    <div class=\"mb-[-164px] sm:mb-[-277px] md:mb-[-123px] md:pt-[55px] flex justify-center md:justify-end\">\n            <noscript><img decoding=\"async\" width=\"605\" height=\"707\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Group-1839.png\" class=\"max-w-[300px] md:max-w-full\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Group-1839.png 605w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Group-1839-480x561.png 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Group-1839-500x584.png 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Group-1839-257x300.png 257w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Group-1839-411x480.png 411w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Group-1839-360x421.png 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Group-1839-188x220.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Group-1839-80x93.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Group-1839-120x140.png 120w\" sizes=\"(max-width: 605px) 100vw, 605px\"><\/noscript><img decoding=\"async\" width=\"605\" height=\"707\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20605%20707%22%3E%3C%2Fsvg%3E\" class=\"max-w-[300px] md:max-w-full lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20605%20707%22%3E%3C%2Fsvg%3E 605w\" sizes=\"auto, (max-width: 605px) 100vw, 605px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Group-1839.png 605w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Group-1839-480x561.png 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Group-1839-500x584.png 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Group-1839-257x300.png 257w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Group-1839-411x480.png 411w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Group-1839-360x421.png 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Group-1839-188x220.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Group-1839-80x93.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Group-1839-120x140.png 120w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Group-1839.png\" loading=\"lazy\">          <\/div>\n                  <\/div>\n      <\/div>\n\n      <div class=\"relative z-20\">\n        <div class=\"orange-bg-top\"><\/div>\n                <div class=\"c-cut-right-bottom-corner pb-[225px] sm:pb-[245px] bg-brand pt-[210px] sm:pt-[320px] md:pt-18\">\n\n                      <h3 class=\" c-title c-title--small c-title--small-dark\">\n              <span>Process<\/span>\n            <\/h3>\n                                <h1 class=\"relative z-20 mb-5 sm:mb-9 c-title\">\n              Major Benefits            <\/h1>\n          \n        <\/div>\n      <\/div>\n\n    <\/div>\n  <\/div>\n\n  <div class=\"l-wrap mt-[-215px] sm:mt-[-230px] l-wrap--with-sidebar\">\n    <div class=\"max-w-[1319px]\">\n              <div class=\"relative z-30 js-hero-screenshot-wrapper\">\n          <div class=\"swiper js-hero-screenshot \">\n            <div class=\"swiper-wrapper\">\n                              <div class=\"col-span-1 swiper-slide px-6 bg-black-800 list-border !h-auto\">\n                  <div class=\"pb-18 sm:pb-12 pt-12\">\n                                          <div class=\"mt-[-20px] mb-4 grid-boxes-dark__number leading-1 text-black-800\">\n                        01                      <\/div>\n\n                                        <h4 class=\"mb-3 font-sans font-medium text-white text-19\">Reduce &#038; Refuse<\/h4>\n                    <div class=\"text-gray-300\">\n                      <p>Trim you product concept to the essentials to develop quickly and efficiently.<\/p>\n                    <\/div>\n                  <\/div>\n                <\/div>\n                              <div class=\"col-span-1 swiper-slide px-6 bg-black-800 list-border !h-auto\">\n                  <div class=\"pb-18 sm:pb-12 pt-12\">\n                                          <div class=\"mt-[-20px] mb-4 grid-boxes-dark__number leading-1 text-black-800\">\n                        02                      <\/div>\n\n                                        <h4 class=\"mb-3 font-sans font-medium text-white text-19\">Always be testing<\/h4>\n                    <div class=\"text-gray-300\">\n                      <p>Test your product &amp; hypothesis with real users early to get feedback.<\/p>\n                    <\/div>\n                  <\/div>\n                <\/div>\n                              <div class=\"col-span-1 swiper-slide px-6 bg-black-800 list-border !h-auto\">\n                  <div class=\"pb-18 sm:pb-12 pt-12\">\n                                          <div class=\"mt-[-20px] mb-4 grid-boxes-dark__number leading-1 text-black-800\">\n                        03                      <\/div>\n\n                                        <h4 class=\"mb-3 font-sans font-medium text-white text-19\">Build with confidence<\/h4>\n                    <div class=\"text-gray-300\">\n                      <p>You&#8217;ve followed all the right steps, move forward decisively to make your ambition reality.<\/p>\n                    <\/div>\n                  <\/div>\n                <\/div>\n                          <\/div>\n            <div class=\"swiper-pagination\"><\/div>\n            <div class=\"swiper-button-next\"><\/div>\n            <div class=\"swiper-button-prev\"><\/div>\n          <\/div>\n        <\/div>\n          <\/div>\n  <\/div>\n\n<\/div>\n\n\n      <div id=\"block_8131df6b8f1d43bef42481762cddd285\" class=\"block-faq-accordion relative pt-10 pb-10 md:pt-20 md:pb-15 lg:pt-25 lg:pb-15 alignfull l-block\">\n  \n  \n\n<div class=\"l-wrap\">\n  <div class=\"gap-6 sm:gap-8 sm:grid sm:grid-cols-12 md:gap-15 lg:gap-10 lg:grid-cols-24\">\n    <div class=\"relative col-span-5 lg:col-span-10\">\n          <div class=\"max-w-[547px]\">\n                    <h3 class=\" c-title c-title--small text-brand\">\n              <span>Approach<\/span>\n            <\/h3>\n          \n                      <h2 class=\"c-title\">\n              What\u2019s included in the scope workshop            <\/h2>\n          \n          <div class=\"text-20 md:text-24 mb-9 sm:mb-0 lg:mt-10 text-black-200 leading-1.5 enable-typography-styles link-inside-black\">\n            <p>The goal of the scope workshop is to decide what you need to build and to align on the product vision. We help you identify the core hypotheses underlying your idea and define the scope of the MVP of your solution.<\/p>\n          <\/div>\n      <\/div>\n    <\/div>\n    <div class=\"col-span-7 lg:col-span-14\">\n    <div class>\n              <div class=\"c-faq-accordion\">\n          \n                          <div class=\"c-faq-accordion__el c-faq-accordion__el--active\">\n                <h3 class=\"c-faq-accordion__subtitle c-faq-accordion__subtitle--active\">\n                  <a href=\"#\">\n                    <span class=\"font-sans font-medium\" itemprop=\"name\">\n                      Preparation                    <\/span>\n\n                    <span class=\"c-faq-accordion__plus\">\n                      <svg width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\">\n                        <path d=\"M19 9.5L12 16.5L5 9.5\" stroke=\"#0F1620\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/>\n                      <\/svg>\n                    <\/span>\n                    <span class=\"c-faq-accordion__minus\">\n                      <svg width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\">\n                        <path d=\"M19 15.5L12 8.5L5 15.5\" stroke=\"#FFB831\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/>\n                      <\/svg>\n                    <\/span>\n                  <\/a>\n                <\/h3>\n\n                <div class=\"c-faq-accordion__text c-faq-accordion__text--active\">\n                  <div itemprop=\"text\">\n                    <p>We use all the materials received from the client to prepare for the workshop. Based on these materials, we create a tailored workshop agenda.<\/p>\n                  <\/div>\n                <\/div>\n              <\/div>\n            \n          \n                          <div class=\"c-faq-accordion__el \">\n                <h3 class=\"c-faq-accordion__subtitle\">\n                  <a href=\"#\">\n                    <span class=\"font-sans font-medium\" itemprop=\"name\">\n                      Workshop                    <\/span>\n\n                    <span class=\"c-faq-accordion__plus\">\n                      <svg width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\">\n                        <path d=\"M19 9.5L12 16.5L5 9.5\" stroke=\"#0F1620\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/>\n                      <\/svg>\n                    <\/span>\n                    <span class=\"c-faq-accordion__minus\">\n                      <svg width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\">\n                        <path d=\"M19 15.5L12 8.5L5 15.5\" stroke=\"#FFB831\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/>\n                      <\/svg>\n                    <\/span>\n                  <\/a>\n                <\/h3>\n\n                <div class=\"c-faq-accordion__text\" style=\"display: none;\">\n                  <div itemprop=\"text\">\n                    <p>A partner from what. will facilitate the workshop with your team to define the MVP Scope along the tailored workshop agenda. You will get help from our product lead on how to condense the product idea, consider risks and make it implementable with a reasonable budget and timeframe. We embrace different workshop styles, including design thinking, ideation and brainstorming. The workshop is attended by the product owner, founders, the tech lead and designer. The workshop lasts roughly 4h. We collect and summarise the workshop results. Where open questions remain during the workshop, we fill in the gaps.<\/p>\n                  <\/div>\n                <\/div>\n              <\/div>\n            \n          \n                          <div class=\"c-faq-accordion__el \">\n                <h3 class=\"c-faq-accordion__subtitle\">\n                  <a href=\"#\">\n                    <span class=\"font-sans font-medium\" itemprop=\"name\">\n                      MVP Scope and Roadmap&nbsp;                    <\/span>\n\n                    <span class=\"c-faq-accordion__plus\">\n                      <svg width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\">\n                        <path d=\"M19 9.5L12 16.5L5 9.5\" stroke=\"#0F1620\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/>\n                      <\/svg>\n                    <\/span>\n                    <span class=\"c-faq-accordion__minus\">\n                      <svg width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\">\n                        <path d=\"M19 15.5L12 8.5L5 15.5\" stroke=\"#FFB831\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/>\n                      <\/svg>\n                    <\/span>\n                  <\/a>\n                <\/h3>\n\n                <div class=\"c-faq-accordion__text\" style=\"display: none;\">\n                  <div itemprop=\"text\">\n                    <p>The MVP scope will be ready after 1 week, delivering the results and findings of the scoping workshop. Providing an in depth analysis of the market, competitors, design process and estimations of the product. We also plan the scope and define hypothesis that will be then tested in validation campaigns, so the scope workshop is the start of the process, it doesn&#8217;t end there.<\/p>\n<p><!-- \/wp:paragraph --> <!-- wp:paragraph --><\/p>\n<p>Once you have all the information, all you need to do is define the backlog and start the first design sprint to get the development of the project started.<\/p>\n<p><!-- \/wp:paragraph --> <!-- wp:paragraph --><\/p>\n<p>A product roadmap with milestones is created, including product validation, <a href=\"https:\/\/what.digital\/product-led-growth\/mvp\/\">MVP development<\/a> and go to market <a href=\"https:\/\/what.digital\/product-led-growth\/assessment\/\">growth strategy<\/a>.<\/p>\n                  <\/div>\n                <\/div>\n              <\/div>\n            \n                  <\/div>\n          <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n\n\n\n<\/div>\n\n\n      <div id=\"block_4571320904673866c29bd3b8b05687ed\" class=\"block-flowchart default-block-spacing text-center  l-block\">\n  \n  \n  <div class=\"l-wrap max-w-[1086px]\">\n\n              <h2 class=\"c-title sm:mb-9\">Your roadmap<\/h2>\n              <div class=\"max-w-[825px] mx-auto text-18 sm:text-24 text-black-200\"><p>We guide you through this process. Depending on where you stand, we hold a workshop or design sprint adapted to your needs and use this input to create a vision for your MVP development.<\/p>\n<\/div>\n    \n          <div class=\"relative mt-10 overflow-hidden text-center sm:mt-25 flowchart__wrapper pb-15 sm:pb-34\">\n                          <div class=\"flowchart__row\" style=\"z-index: 30\">\n            <div class=\"relative flowchart__inner\">\n\n              <div class=\"flowchart__stage-number uppercase  flowchart__stage-number-done\">\n                stage 1              <\/div>\n\n                              <noscript><img decoding=\"async\" width=\"151\" height=\"150\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Frame-2212.svg\" class=\"mx-auto mb-3\" alt><\/noscript><img decoding=\"async\" width=\"151\" height=\"150\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20151%20150%22%3E%3C%2Fsvg%3E\" class=\"mx-auto mb-3 lazyload\" alt data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Frame-2212.svg\" loading=\"lazy\">              \n              <div class=\"relative\">\n                <p class=\"c-title font-hero text-[50px] text-brand mb-6 relative z-20\">\n                  Design sprint                <\/p>\n\n                                  <noscript><img decoding=\"async\" class=\"absolute top-1\/2 left-0 right-0 mx-auto transform translate-y-[-5px] min-w-[265px]\" src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/line.svg\" alt><\/noscript><img decoding=\"async\" class=\"absolute top-1\/2 left-0 right-0 mx-auto transform translate-y-[-5px] min-w-[265px] lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt data-src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/line.svg\" loading=\"lazy\">\n                              <\/div>\n\n              <div class=\"mb-4\">\n                                  <div class=\"flex justify-center\">\n                    <svg class=\"mr-4\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\">\n                      <path d=\"M22 11.5596V12.4796C21.9988 14.636 21.3005 16.7343 20.0093 18.4614C18.7182 20.1886 16.9033 21.4521 14.8354 22.0635C12.7674 22.6749 10.5573 22.6015 8.53447 21.8542C6.51168 21.1069 4.78465 19.7257 3.61096 17.9167C2.43727 16.1076 1.87979 13.9677 2.02168 11.8159C2.16356 9.66417 2.99721 7.61593 4.39828 5.97667C5.79935 4.33742 7.69279 3.19498 9.79619 2.71975C11.8996 2.24451 14.1003 2.46194 16.07 3.3396\" stroke=\"#A8A8A8\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/>\n                      <path d=\"M22 4.47961L12 14.4896L9 11.4896\" stroke=\"#A8A8A8\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/>\n                    <\/svg>\n                    <div class=\"uppercase text-black-300 font-medium text-16 tracking-[.65em]\">\n                      completed                    <\/div>\n                  <\/div>\n                              <\/div>\n\n                            <div class=\"text-16\">\n                <p>You have a problem to solve. Various ideas and designs have been tested to create the first prototype.<\/p>\n              <\/div>\n              \n                          <\/div>\n          <\/div>\n                  <div class=\"flowchart__row\" style=\"z-index: 29\">\n            <div class=\"relative flowchart__inner\">\n\n              <div class=\"flowchart__stage-number uppercase  flowchart__stage-number-done\">\n                stage 2              <\/div>\n\n                              <noscript><img decoding=\"async\" width=\"151\" height=\"150\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Frame-2211.svg\" class=\"mx-auto mb-3\" alt><\/noscript><img decoding=\"async\" width=\"151\" height=\"150\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20151%20150%22%3E%3C%2Fsvg%3E\" class=\"mx-auto mb-3 lazyload\" alt data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Frame-2211.svg\" loading=\"lazy\">              \n              <div class=\"relative\">\n                <p class=\"c-title font-hero text-[50px] text-brand mb-6 relative z-20\">\n                  Validation campaign                 <\/p>\n\n                                  <noscript><img decoding=\"async\" class=\"absolute top-1\/2 left-0 right-0 mx-auto transform translate-y-[-5px] min-w-[265px]\" src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/line.svg\" alt><\/noscript><img decoding=\"async\" class=\"absolute top-1\/2 left-0 right-0 mx-auto transform translate-y-[-5px] min-w-[265px] lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt data-src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/line.svg\" loading=\"lazy\">\n                              <\/div>\n\n              <div class=\"mb-4\">\n                                  <div class=\"flex justify-center\">\n                    <svg class=\"mr-4\" width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\">\n                      <path d=\"M22 11.5596V12.4796C21.9988 14.636 21.3005 16.7343 20.0093 18.4614C18.7182 20.1886 16.9033 21.4521 14.8354 22.0635C12.7674 22.6749 10.5573 22.6015 8.53447 21.8542C6.51168 21.1069 4.78465 19.7257 3.61096 17.9167C2.43727 16.1076 1.87979 13.9677 2.02168 11.8159C2.16356 9.66417 2.99721 7.61593 4.39828 5.97667C5.79935 4.33742 7.69279 3.19498 9.79619 2.71975C11.8996 2.24451 14.1003 2.46194 16.07 3.3396\" stroke=\"#A8A8A8\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/>\n                      <path d=\"M22 4.47961L12 14.4896L9 11.4896\" stroke=\"#A8A8A8\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/>\n                    <\/svg>\n                    <div class=\"uppercase text-black-300 font-medium text-16 tracking-[.65em]\">\n                      completed                    <\/div>\n                  <\/div>\n                              <\/div>\n\n                            <div class=\"text-16\">\n                <p>The product prototype was tested in multiple iterations by early adopters. You gathered feedback and tested customer demand.<\/p>\n              <\/div>\n              \n                          <\/div>\n          <\/div>\n                  <div class=\"flowchart__row\" style=\"z-index: 28\">\n            <div class=\"relative flowchart__inner\">\n\n              <div class=\"flowchart__stage-number uppercase flowchart__stage-number-current\">\n                stage 3              <\/div>\n\n                              <noscript><img decoding=\"async\" width=\"151\" height=\"150\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Frame-2213.svg\" class=\"mx-auto mb-3\" alt><\/noscript><img decoding=\"async\" width=\"151\" height=\"150\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20151%20150%22%3E%3C%2Fsvg%3E\" class=\"mx-auto mb-3 lazyload\" alt data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Frame-2213.svg\" loading=\"lazy\">              \n              <div class=\"relative\">\n                <p class=\"c-title font-hero text-[50px] text-brand mb-6 relative z-20\">\n                  Scope workshop                <\/p>\n\n                                  <noscript><img decoding=\"async\" class=\"absolute top-[-10px] left-0 right-0 mx-auto w-[265px]\" src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/round-text.svg\" alt><\/noscript><img decoding=\"async\" class=\"absolute top-[-10px] left-0 right-0 mx-auto w-[265px] lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt data-src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/round-text.svg\" loading=\"lazy\">\n                              <\/div>\n\n              <div class=\"mb-4\">\n                                  <div class=\"uppercase text-black-600 font-semibold text-16 tracking-[.65em]\">\n                    you are here                  <\/div>\n                              <\/div>\n\n                            <div class=\"text-16\">\n                <p dir=\"ltr\">You reduce the scope to the core features to give users the maximum value. A functional concept and a roadmap is created.<\/p>\n              <\/div>\n              \n                          <\/div>\n          <\/div>\n                  <div class=\"flowchart__row\" style=\"z-index: 27\">\n            <div class=\"relative flowchart__inner\">\n\n              <div class=\"flowchart__stage-number uppercase \">\n                stage 4              <\/div>\n\n                              <noscript><img decoding=\"async\" width=\"151\" height=\"150\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Frame-2215.svg\" class=\"mx-auto mb-3\" alt><\/noscript><img decoding=\"async\" width=\"151\" height=\"150\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20151%20150%22%3E%3C%2Fsvg%3E\" class=\"mx-auto mb-3 lazyload\" alt data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Frame-2215.svg\" loading=\"lazy\">              \n              <div class=\"relative\">\n                <p class=\"c-title font-hero text-[50px] text-brand mb-6 relative z-20\">\n                  Minimum Viable Product (MVP)                  <\/p>\n\n                                  <noscript><img decoding=\"async\" class=\"absolute left-0 right-0 mx-auto transform -bottom-2 \" src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/Underline.svg\" alt><\/noscript><img decoding=\"async\" class=\"absolute left-0 right-0 mx-auto transform -bottom-2  lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt data-src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/Underline.svg\" loading=\"lazy\">\n                              <\/div>\n\n              <div class=\"mb-4\">\n                                  <div class=\"flex justify-center\">\n                    <svg class=\"mr-4\" width=\"25\" height=\"25\" viewBox=\"0 0 25 25\" fill=\"none\">\n                      <path d=\"M22.5 11.5598V12.4798C22.4988 14.6363 21.8005 16.7345 20.5093 18.4617C19.2182 20.1888 17.4033 21.4523 15.3354 22.0637C13.2674 22.6752 11.0573 22.6017 9.03447 21.8544C7.01168 21.1071 5.28465 19.7259 4.11096 17.9169C2.93727 16.1079 2.37979 13.9679 2.52168 11.8162C2.66356 9.66441 3.49721 7.61617 4.89828 5.97692C6.29935 4.33766 8.19279 3.19523 10.2962 2.71999C12.3996 2.24475 14.6003 2.46218 16.57 3.33985\" stroke=\"#A8A8A8\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/>\n                    <\/svg>\n                    <div class=\"uppercase text-black-300 font-medium text-16 tracking-[.65em]\">\n                      next stage                    <\/div>\n                  <\/div>\n                              <\/div>\n\n                            <div class=\"text-16\">\n                <p dir=\"ltr\">Developing in sprints and testing the MVP with focus groups and test customers before launching in the market.<\/p>\n              <\/div>\n              \n                              <div>\n                  <a class=\"text-brand uppercase underline underline-offset-2 text-18 hover:no-underline hover:text-brand\" href=\"https:\/\/what.digital\/product-led-growth\/mvp\/\">Read more<\/a>\n                <\/div>\n                          <\/div>\n          <\/div>\n                  <div class=\"flowchart__row\" style=\"z-index: 26\">\n            <div class=\"relative flowchart__inner\">\n\n              <div class=\"flowchart__stage-number uppercase \">\n                stage 5              <\/div>\n\n                              <noscript><img decoding=\"async\" width=\"151\" height=\"150\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Frame-2214.svg\" class=\"mx-auto mb-3\" alt><\/noscript><img decoding=\"async\" width=\"151\" height=\"150\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20151%20150%22%3E%3C%2Fsvg%3E\" class=\"mx-auto mb-3 lazyload\" alt data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Frame-2214.svg\" loading=\"lazy\">              \n              <div class=\"relative\">\n                <p class=\"c-title font-hero text-[50px] text-brand mb-6 relative z-20\">\n                  Go to market strategy                 <\/p>\n\n                                  <noscript><img decoding=\"async\" class=\"absolute left-0 right-0 mx-auto transform -bottom-2 \" src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/Underline.svg\" alt><\/noscript><img decoding=\"async\" class=\"absolute left-0 right-0 mx-auto transform -bottom-2  lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt data-src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/Underline.svg\" loading=\"lazy\">\n                              <\/div>\n\n              <div class=\"mb-4\">\n                                  <div class=\"flex justify-center\">\n                    <svg class=\"mr-4\" width=\"25\" height=\"25\" viewBox=\"0 0 25 25\" fill=\"none\">\n                      <path d=\"M22.5 11.5598V12.4798C22.4988 14.6363 21.8005 16.7345 20.5093 18.4617C19.2182 20.1888 17.4033 21.4523 15.3354 22.0637C13.2674 22.6752 11.0573 22.6017 9.03447 21.8544C7.01168 21.1071 5.28465 19.7259 4.11096 17.9169C2.93727 16.1079 2.37979 13.9679 2.52168 11.8162C2.66356 9.66441 3.49721 7.61617 4.89828 5.97692C6.29935 4.33766 8.19279 3.19523 10.2962 2.71999C12.3996 2.24475 14.6003 2.46218 16.57 3.33985\" stroke=\"#A8A8A8\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/>\n                    <\/svg>\n                    <div class=\"uppercase text-black-300 font-medium text-16 tracking-[.65em]\">\n                      next stage                    <\/div>\n                  <\/div>\n                              <\/div>\n\n                            <div class=\"text-16\">\n                <p dir=\"ltr\">Building on the previous insights &#8211; we develop a strategy to acquire first 5, 50, 500&#8230;.50&#8217;000 customers.<\/p>\n              <\/div>\n              \n                          <\/div>\n          <\/div>\n                  <div class=\"flowchart__row\" style=\"z-index: 25\">\n            <div class=\"relative flowchart__inner\">\n\n              <div class=\"flowchart__stage-number uppercase \">\n                stage 6              <\/div>\n\n                              <noscript><img decoding=\"async\" width=\"151\" height=\"150\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Frame-2216.svg\" class=\"mx-auto mb-3\" alt><\/noscript><img decoding=\"async\" width=\"151\" height=\"150\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20151%20150%22%3E%3C%2Fsvg%3E\" class=\"mx-auto mb-3 lazyload\" alt data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Frame-2216.svg\" loading=\"lazy\">              \n              <div class=\"relative\">\n                <p class=\"c-title font-hero text-[50px] text-brand mb-6 relative z-20\">\n                  Product market fit                <\/p>\n\n                                  <noscript><img decoding=\"async\" class=\"absolute left-0 right-0 mx-auto transform -bottom-2 \" src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/Underline.svg\" alt><\/noscript><img decoding=\"async\" class=\"absolute left-0 right-0 mx-auto transform -bottom-2  lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt data-src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/Underline.svg\" loading=\"lazy\">\n                              <\/div>\n\n              <div class=\"mb-4\">\n                                  <div class=\"flex justify-center\">\n                    <svg class=\"mr-4\" width=\"25\" height=\"25\" viewBox=\"0 0 25 25\" fill=\"none\">\n                      <path d=\"M22.5 11.5598V12.4798C22.4988 14.6363 21.8005 16.7345 20.5093 18.4617C19.2182 20.1888 17.4033 21.4523 15.3354 22.0637C13.2674 22.6752 11.0573 22.6017 9.03447 21.8544C7.01168 21.1071 5.28465 19.7259 4.11096 17.9169C2.93727 16.1079 2.37979 13.9679 2.52168 11.8162C2.66356 9.66441 3.49721 7.61617 4.89828 5.97692C6.29935 4.33766 8.19279 3.19523 10.2962 2.71999C12.3996 2.24475 14.6003 2.46218 16.57 3.33985\" stroke=\"#A8A8A8\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/>\n                    <\/svg>\n                    <div class=\"uppercase text-black-300 font-medium text-16 tracking-[.65em]\">\n                      next stage                    <\/div>\n                  <\/div>\n                              <\/div>\n\n                            <div class=\"text-16\">\n                <p dir=\"ltr\">Never ending cycle of continuous learning and collection of insights to develop &amp; improve your product.<\/p>\n              <\/div>\n              \n                          <\/div>\n          <\/div>\n              <\/div>\n      <\/div>\n\n<\/div>\n\n\n      <div id=\"block_3656165de67fdec834a4dbddc5b81d1a\" class=\"block-team-two-rows alignfull default-block-spacing  l-block\">\n  \n  \n  <div class=\"js-team-two-rows-wrapper\">\n    \n\n      <\/div>\n\n<\/div>\n\n\n      <div id=\"block_c60d0d81112aff9f758ce9fd2da82a68\" class=\"relative alignfull default-block-spacing  overflow-hidden l-block\">\n  \n  \n<div class><\/div>\n <div class=\"l-wrap\">\n <div class=\"gap-5 md:grid lg:gap-10 xl:gap-13 grid-cols-24\">\n   <div class=\"relative col-span-10\">\n     \n            <h3 class=\" c-title c-title--small\">\n          <span>methodology<\/span>\n        <\/h3>\n                    <h2 class=\"md:mb-5 relaive md:mb-20 lg:mb-29 c-title\">\n          Aligned with the lean startup methodology        <\/h2>\n            <div class=\"hidden md:inline-block image-list\"><\/div>\n   <\/div>\n   <div class=\"col-span-14\">\n      <div class=\"text-black-200 md:pt-9 max-w-[650px] md:pl-22 xl:pl-27 text-19 sm:text-22 md:text-24\">\n        <p>Once we validate your product as an optimal market fit, we can go to market using:<\/p>\n      <\/div>\n     <div class=\"bg-list\">\n      \n              <ul class=\"mb-0 pr-7 pl-23 sm:pl-30 py-14 md:py-15 sm:px-20 md:px-34 xl:px-39\">\n                  <li class=\"list-check text-[#151515] last-of-type:mb-0 mb-7 lg:mb-9 xl:mb-12 font-semibold text-16\">A lean and iterative approach  <\/li>\n                  <li class=\"list-check text-[#151515] last-of-type:mb-0 mb-7 lg:mb-9 xl:mb-12 font-semibold text-16\">A strategy tuned to your financing stage<\/li>\n                  <li class=\"list-check text-[#151515] last-of-type:mb-0 mb-7 lg:mb-9 xl:mb-12 font-semibold text-16\">Data-driven decisions, always<\/li>\n                <\/ul>\n           <\/div>\n     \n    \n   <\/div>\n <\/div>\n  \n <\/div>\n\n<\/div>\n\n\n      <div id=\"block_a24fb89df2d3acc1c0639c78613b9f83\" class=\"block-what-we-do alignfull relative pt-8 pb-8 md:pt-15 md:pb-15 overflow-hidden   l-block\">\n  \n    <div class=\"relative z-10 l-wrap\">\n    <div class=\"relative w-full h-[296px] z-20 -mb-27 md:hidden\">\n          <\/div>\n\n    <div class=\"pt-40 md:pt-20 pb-10 md:pb-30 h-full md:pr-[418px] xl:pr-0 xl:max-w-[1198px] relative min-h-[781px] \">\n      <div class=\"absolute top-0 left-0 z-10 w-full h-full bg-black-800 what-we-do__bg-content\"><\/div>\n      <div class=\"w-screen bg-black-800 h-full absolute top-0 left-[-100vw] z-10\"><\/div>\n      <div class=\"w-screen bg-black-800 h-full absolute top-0 right-[-100vw] z-10 md:hidden\"><\/div>\n\n      \n      <div class=\"md:flex\" data-selected-term=\"product\">\n        <div class=\"max-w-[870px] relative z-20\">\n          <div class=\"mb-5 md:mb-18\">\n                          <h3 class=\" c-title c-title--small\">\n                <span>Our services<\/span>\n              <\/h3>\n                                      <h2 class=\"relative text-white c-title\">\n                Develop your business with what.              <\/h2>\n                      <\/div>\n\n          <ul class=\"mb-8 what-we-do__cat md:mb-17\">\n                          <li class>\n                <a class=\"mixitup-btn whitespace-nowrap\" data-filter=\".crypto\">Crypto<\/a>\n              <\/li>\n                          <li class>\n                <a class=\"mixitup-btn whitespace-nowrap\" data-filter=\".go-to-marketing\">Go to marketing<\/a>\n              <\/li>\n                          <li class>\n                <a class=\"mixitup-btn whitespace-nowrap\" data-filter=\".product\">Product<\/a>\n              <\/li>\n                          <li class>\n                <a class=\"mixitup-btn whitespace-nowrap\" data-filter=\".shops\">Shops<\/a>\n              <\/li>\n                          <li class>\n                <a class=\"mixitup-btn whitespace-nowrap\" data-filter=\".websites\">Websites<\/a>\n              <\/li>\n                      <\/ul>\n\n\n          \n                      <div class=\"grid grid-cols-1 gap-5 xs:grid-cols-2 sm:grid-cols-3 md:grid-cols-2 lg:grid-cols-3 what-we-do__list\">\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix shops  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/shop-store-plus-design-agency\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Leading Shopify Plus Design Agency                  <\/a>\n                  <div class=\"text-black-100\">\n                    From hassle-free migration to global expansion, we help you develop and grow your Shopify Plus store.\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix websites  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/frontend-development\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Frontend development                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Responsive and browser-\/ device-compatible web frontend applications with backend integrations.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:6657,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0,&quot;14&quot;:{&quot;1&quot;:2,&quot;2&quot;:16711680},&quot;15&quot;:&quot;Arial&quot;}\">Responsive and browser-\/ device-compatible web frontend applications with backend integrations.<\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix crypto  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/community-building\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Community building                  <\/a>\n                  <div class=\"text-black-100\">\n                    Monitoring of the YouTube, Facebook, Twitter, LinkedIn and Instagram social accounts.\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix crypto  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/blockchain-solution\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Blockchain solution                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Building blockchain projects with distributed apps (dapps) and backend integrations on Ethereum others networks.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Building blockchain projects with distributed apps (dapps) and backend integrations on Ethereum others networks.<\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix product  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/ux-ui-design\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    UX &#038; UI Design                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Designing the user experience of the digital product and website. &quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Designing the user experience of the digital product and website. <\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix product  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/mvp\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    MVP                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Guiding you through the process from defining the scope of the product, while keeping features minimal so it can released quickly.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Guiding you through the process from defining the scope of the product, while keeping features minimal so it can released quickly.<\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix product  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/lean-brand-development\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Lean brand development                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Creating corporate brand identity by deciding colours, typography and application following the branding guidelines. &quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Creating corporate brand identity by deciding colours, typography and application following the branding guidelines. <\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix product  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/prototyping\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Prototyping                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Building clickable prototypes, help testing them with users and start the design approach. &quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Building clickable prototypes, help testing them with users and start the design approach. <\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix product  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/product-validation\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Product validation                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Validating your product using a quantive and qualitive step-by-step process.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Validating your product using a quantitive and qualitive step-by-step process.<\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix product  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/digital-project-management\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Digital project management                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Managing digital projects from concept to execution using a SCRUM-based approach. &quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Managing digital projects from concept to execution using a SCRUM-based approach. <\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/digital-marketing-audit\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Digital marketing audit                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Assessment of current brand positioning and guidance on future marketing strategies. &quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Assessment of current brand positioning and guidance on future marketing strategies. <\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix websites  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/web-analytics-reporting\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Web &#038; analytics reporting                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Powerful web and app analytics including Google Analytics, Tag Manager and Data Studio.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:4609,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0,&quot;15&quot;:&quot;Arial&quot;}\">Powerful web and app analytics including Google Analytics, Tag Manager and Data Studio.<\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix websites  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/cms-website-development\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    CMS website development                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Relaunching customised websites that are responsive and aesthetically pleasing. &quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Relaunching customised websites that are responsive and aesthetically pleasing. <\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix websites  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/page-speed-optimisation\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Page speed optimisation                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Faster page loading times to improve overall performance of the website.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Faster page loading times to improve overall performance of the website.<\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix websites  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/mobile-app-development\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Mobile app development                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Native app development from product validation to app store launch.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Native app development from product validation to app store launch.<\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix websites  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/web-development\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Web development                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Scalable and performant web applications that are user-friendly for your customers. &quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Scalable and performant web applications that are user-friendly for your customers. <\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix go-to-marketing  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/google-advertising\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Google Ads                  <\/a>\n                  <div class=\"text-black-100\">\n                    Lean and semi-automated set up and management of paid ads.\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix go-to-marketing  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/linkedin-advertising\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    LinkedIn ads                  <\/a>\n                  <div class=\"text-black-100\">\n                    Effective lead generation campaigns for businesses on the largest professional network.\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix go-to-marketing  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/facebook-instagram-advertising\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Facebook ads                  <\/a>\n                  <div class=\"text-black-100\">\n                    Creative production and performance optimisation to reach prospects on Facebook &amp; Instagram.\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix go-to-marketing  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/marketing-automation\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Marketing automation                  <\/a>\n                  <div class=\"text-black-100\">\n                    Data-driven and rules based automation concepts and implementation.\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix go-to-marketing  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/influencers-and-pr\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Influencer marketing                  <\/a>\n                  <div class=\"text-black-100\">\n                    Content and campaign collaborations with our known or new influencers, both local and international.\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix go-to-marketing  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/search-engine-optimisation-seo\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    SEO &#038; content marketing                  <\/a>\n                  <div class=\"text-black-100\">\n                    Technical and content optimisation for maximum visibility on search engines.\n                  <\/div>\n                <\/div>\n\n                          <\/div>\n          \n\n        <\/div>\n        <div class=\"relative\">\n          <div class=\"hidden md:block absolute top-[8px] lg:left-[50px] xl:left-[157px] h-[296px] sm:h-[400px] md:h-[606px] md:w-[575px] xl:w-[600px] xxl:w-[620px] xxxl:w-[698px] z-30 mx-4 sm:mx-6 md:mx-0 mb-[-115px]\">\n                      <\/div>\n        <\/div>\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n<\/div>\n\n\n\n\n      <div id=\"block_b94bd4db9b2b91bc20df997840601b3d\" class=\"block-faq-accordion default-block-spacing alignfull l-block\">\n  \n  \n  <div class=\"l-wrap max-w-[952px]\">\n    <div class=\"text-center sm:mb-16\">\n              <h3 class=\"inline-block c-title c-title--small text-brand\">\n          <span>FAQs<\/span>\n        <\/h3>\n      \n              <h2 class=\"c-title\">\n          Questions?\u2028<br>\nWe got answers        <\/h2>\n      \n      <div class>\n              <\/div>\n    <\/div>\n\n    <div class>\n              <div class=\"c-faq-accordion\">\n          \n                          <div class=\"c-faq-accordion__el c-faq-accordion__el--active\">\n                <h3 class=\"c-faq-accordion__subtitle c-faq-accordion__subtitle--active\">\n                  <a href=\"#\">\n                    <span class=\"font-sans font-medium\" itemprop=\"name\">\n                      We\u2019re a startup. Can we afford you?                     <\/span>\n\n                    <span class=\"c-faq-accordion__plus\">\n                      <svg width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\">\n                        <path d=\"M19 9.5L12 16.5L5 9.5\" stroke=\"#0F1620\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/>\n                      <\/svg>\n                    <\/span>\n                    <span class=\"c-faq-accordion__minus\">\n                      <svg width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\">\n                        <path d=\"M19 15.5L12 8.5L5 15.5\" stroke=\"#FFB831\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/>\n                      <\/svg>\n                    <\/span>\n                  <\/a>\n                <\/h3>\n\n                <div class=\"c-faq-accordion__text c-faq-accordion__text--active\">\n                  <div itemprop=\"text\">\n                    <p dir=\"ltr\">It depends. We are always interested in working on ventures with high growth potential and fearless founders who are ready to hustle. Your product\u2019s potential and your determination are important factors we consider when qualifying opportunities. Your initial budget is secondary.<\/p>\n                  <\/div>\n                <\/div>\n              <\/div>\n            \n          \n                          <div class=\"c-faq-accordion__el \">\n                <h3 class=\"c-faq-accordion__subtitle\">\n                  <a href=\"#\">\n                    <span class=\"font-sans font-medium\" itemprop=\"name\">\n                      How can we start?                     <\/span>\n\n                    <span class=\"c-faq-accordion__plus\">\n                      <svg width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\">\n                        <path d=\"M19 9.5L12 16.5L5 9.5\" stroke=\"#0F1620\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/>\n                      <\/svg>\n                    <\/span>\n                    <span class=\"c-faq-accordion__minus\">\n                      <svg width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\">\n                        <path d=\"M19 15.5L12 8.5L5 15.5\" stroke=\"#FFB831\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/>\n                      <\/svg>\n                    <\/span>\n                  <\/a>\n                <\/h3>\n\n                <div class=\"c-faq-accordion__text\" style=\"display: none;\">\n                  <div itemprop=\"text\">\n                    <p dir=\"ltr\">If you already have a product, MVP, or even initial marketing attempts, we typically start with the briefing and assessment (AKA the discovery phase). If you\u2019re early stage (i.e. ideation) then we can support you with our consulting.<\/p>\n                  <\/div>\n                <\/div>\n              <\/div>\n            \n          \n                          <div class=\"c-faq-accordion__el \">\n                <h3 class=\"c-faq-accordion__subtitle\">\n                  <a href=\"#\">\n                    <span class=\"font-sans font-medium\" itemprop=\"name\">\n                      Do you invest in startups or do work for equity?                    <\/span>\n\n                    <span class=\"c-faq-accordion__plus\">\n                      <svg width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\">\n                        <path d=\"M19 9.5L12 16.5L5 9.5\" stroke=\"#0F1620\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/>\n                      <\/svg>\n                    <\/span>\n                    <span class=\"c-faq-accordion__minus\">\n                      <svg width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\">\n                        <path d=\"M19 15.5L12 8.5L5 15.5\" stroke=\"#FFB831\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/>\n                      <\/svg>\n                    <\/span>\n                  <\/a>\n                <\/h3>\n\n                <div class=\"c-faq-accordion__text\" style=\"display: none;\">\n                  <div itemprop=\"text\">\n                    <p dir=\"ltr\">Not at this time. While we have made a couple of exceptions in the last few years, we\u2019ve proven that our team is 100% engaged regardless of the commercial constellation. Plus, keeping clear separation helps us focus.<\/p>\n                  <\/div>\n                <\/div>\n              <\/div>\n            \n                  <\/div>\n          <\/div>\n  <\/div>\n\n\n\n\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":14013,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-14984","page","type-page","status-publish",""],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Scope Workshop I Define the MVP Scope to Design &amp; Develop your Product with what.<\/title>\n<meta name=\"description\" content=\"We help you identify the core hypotheses underlying your idea and define the scope of the MVP of your product. 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