{"id":15152,"date":"2022-06-24T10:44:51","date_gmt":"2022-06-24T10:44:51","guid":{"rendered":"https:\/\/what.digital\/?page_id=15152"},"modified":"2026-04-20T10:43:33","modified_gmt":"2026-04-20T10:43:33","slug":"crypto","status":"publish","type":"page","link":"https:\/\/what.digital\/crypto\/","title":{"rendered":"Crypto"},"content":{"rendered":"<div id=\"block_14875dc829dc94372f9ab89059e30850\" class=\"hero-screenshots pb-10 md:pb-20 lg:pb-25 relative alignfull overflow-hidden l-block\">\n  \n  \n<div class=\"relative bg-black-700\">\n  \n  <div class=\"bg-black-900 z-40 h-full w-[81px] absolute top-0 left-0 border-r border-black-700 hidden lg:block\"><\/div>\n  <div class=\"hero-with-team-photos__small-triangle w-[81px] h-[81px] bg-black-900 absolute bottom-[-80px] left-0 hidden lg:block\"><\/div>\n  <div class=\"absolute top-0 left-0 z-20 w-full h-full hero-shadow\"><\/div>\n  <div class=\"absolute top-0 left-0 z-20 w-full h-full hero-shadow-logo\"><\/div>\n  <noscript><img decoding=\"async\" class=\"absolute top-0 right-0 z-10 \" src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/case-study-hero-bg.png\" alt><\/noscript><img decoding=\"async\" class=\"absolute top-0 right-0 z-10  lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt data-src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/case-study-hero-bg.png\" loading=\"lazy\">\n  <div class=\"absolute right-0 h-[100px] sm:h-[150px] z-20 w-1\/2 bg-white bottom-0\"><\/div>\n<div class=\"relative l-wrap l-wrap--with-sidebar\">\n\n    <div class=\"absolute left-[-200px] sm:left-[120px] top-0 h-full z-0 hero-with-team-photos__triangle bg-[#151515]\"><\/div>\n    <div class=\"md:grid grid-cols-24 \">\n      <div class=\"relative z-20 col-span-12  xl:col-span-13   \">\n      <div class=\"flex items-center h-full\">\n        <div class=\"py-10\">\n                      <h3 class=\"mb-4 sm:mb-7 c-title c-title--small-hero\">\n              <span>web3 &#038; Crypto marketing<\/span>\n            <\/h3>\n                                <h1 class=\"text-white mb-14 max-w-[317px] sm:max-w-[550px] md:max-w-none c-title--88 c-title--88-advance  c-title\">\n            <span>Driving <em> Web3 \n transformation<\/em><\/span>\n            <\/h1>\n                    <div class=\"text-black-300 max-w-[435px] hero-logo__text text-16 sm:text-17 md:text-19\">\n            Whether you&#8217;re building a decentralised platform, launching a new NFT collection, or scaling your community, we\u2019ve got the strategy, tech, and network to back you.          <\/div>\n        <\/div>\n    \n      <\/div>\n      <\/div>\n      <div class=\"relative z-30 col-span-12   xl:col-span-11    \">\n                  <div class=\"mb-[-164px] sm:mb-[-277px] md:mb-[-143px] md:pt-[100px] flex justify-center md:justify-end\">\n                     <\/div>\n          \n                \n      <\/div>\n    <\/div>\n    <div class=\"relative z-20\">\n    <div class=\"orange-bg-top\"><\/div>\n      <div class=\"relative bg-hero-mobile z-20 pb-[225px]  sm:pb-[245px] bg-brand c-cut-right-bottom-corner  pt-[210px] sm:pt-[320px]  md:pt-16  \">\n          <div class=\"absolute right-[-40px] top-0 w-[40px] lg:w-0 h-full bg-brand\"><\/div>\n         \n                          <h3 class=\" c-title c-title--small c-title--small-dark\">\n                <span>Benefits<\/span>\n              <\/h3>\n                                      <h2 class=\"relative z-20 mb-5 sm:mb-10 c-title\">\n                what. powers crypto projects:              <\/h2>\n                  \n        <\/div>  \n    <\/div>\n   \n<\/div>\n\n<\/div>\n<div class=\"l-wrap mt-[-215px] sm:mt-[-230px] l-wrap--with-sidebar\">\n  <div class=\" max-w-[1319px]\">\n         <div class=\"relative z-30 js-hero-screenshot-wrapper\">\n         <div class=\"swiper js-hero-screenshot\">\n           <div class=\" swiper-wrapper\">\n   \n                            <div class=\"col-span-1 mr-0 swiper-slide px-7 pb-15 pt-18 bg-black-800 list-border\">\n                <div class>\n                                      <div class=\"mt-[-20px] mb-2 grid-boxes-dark__number leading-1 text-black-800\">\n                      01                    <\/div>\n                    \n                                    <h4 class=\"font-sans font-medium text-white text-19\">Deep Web3 Experience<\/h4>\n                    <div class=\"text-gray-300\">\n                      <p data-start=\"605\" data-end=\"757\">We\u2019ve been in the space for close to a decade: advising, building, scaling. From DeFi tools to NFT marketplaces, we know what works (and what wastes your time).<\/p>\n                    <\/div>\n                <\/div>\n              <\/div>\n          \n              \n                            <div class=\"col-span-1 mr-0 swiper-slide px-7 pb-15 pt-18 bg-black-800 list-border\">\n                <div class>\n                                      <div class=\"mt-[-20px] mb-2 grid-boxes-dark__number leading-1 text-black-800\">\n                      02                    <\/div>\n                    \n                                    <h4 class=\"font-sans font-medium text-white text-19\"> International by Design<\/h4>\n                    <div class=\"text-gray-300\">\n                      <p>Crypto doesn\u2019t stop at borders. We help you grow globally from day one through our trusted network of developers, advisors, creators, and ecosystem partners.<\/p>\n                    <\/div>\n                <\/div>\n              <\/div>\n          \n              \n                            <div class=\"col-span-1 mr-0 swiper-slide px-7 pb-15 pt-18 bg-black-800 list-border\">\n                <div class>\n                                      <div class=\"mt-[-20px] mb-2 grid-boxes-dark__number leading-1 text-black-800\">\n                      03                    <\/div>\n                    \n                                    <h4 class=\"font-sans font-medium text-white text-19\">Proven Launch Frameworks<\/h4>\n                    <div class=\"text-gray-300\">\n                      <p>We don\u2019t wing it. Our campaigns follow tested playbooks tailored to the crypto space. They are designed to help you launch fast, stay compliant, and grow sustainably.<\/p>\n                    <\/div>\n                <\/div>\n              <\/div>\n          \n              \n                            <div class=\"col-span-1 mr-0 swiper-slide px-7 pb-15 pt-18 bg-black-800 list-border\">\n                <div class>\n                                      <div class=\"mt-[-20px] mb-2 grid-boxes-dark__number leading-1 text-black-800\">\n                      04                    <\/div>\n                    \n                                    <h4 class=\"font-sans font-medium text-white text-19\">Strategy-First, Always<\/h4>\n                    <div class=\"text-gray-300\">\n                      <p>We don\u2019t just execute; we help shape your roadmap. From positioning to product design, we work like an in-house growth team, minus the full-time overhead.<\/p>\n                    <\/div>\n                <\/div>\n              <\/div>\n          \n              \n                     \n           <\/div>\n           <div class=\"swiper-pagination\"><\/div>\n          <div class=\"swiper-button-next\"><\/div>\n          <div class=\"swiper-button-prev\"><\/div>\n         <\/div>\n       <\/div>\n        \n\n  <\/div>\n\n<\/div>\n\n\n\n<\/div>\n\n\n      <div id=\"block_f1dff77167d87a9d94d8c02fe9b67e07\" class=\"block-quote-person-img alignfull overflow-hidden default-block-spacing  l-block\">\n  \n    \n      <div class=\"relative mb-20 bg-white md:pt-15\">\n      <div class=\"l-wrap\">\n        <div class=\"relative\">\n          <div class=\"absolute bottom-[-34px] md:bottom-[-64px] lg:bottom-[-74px] xl:bottom-[-84px] left-0 gray-image\"><\/div>\n          <div class=\"gap-5 md:grid grid-cols-24\">\n            <div class=\"col-span-10\">\n              <div class=\"flex items-end h-full md:justify-start sm:ml-20 md:ml-0\">\n                <div class=\"relative z-10 \">\n                                                      <div class=\"max-w-[21.25rem] md:max-w-[31.25rem]\">\n                    <noscript><img decoding=\"async\" width=\"512\" height=\"512\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10.png\" class alt=\"Liwaa Chehayeb\" srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10.png 512w, https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10-300x300.png 300w, https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10-150x150.png 150w, https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10-270x270.png 270w, https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10-480x480.png 480w, https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10-500x500.png 500w, https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10-360x360.png 360w, https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10-188x188.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10-80x80.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10-120x120.png 120w, https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10-160x160.png 160w\" sizes=\"(max-width: 512px) 100vw, 512px\"><\/noscript><img decoding=\"async\" width=\"512\" height=\"512\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20512%20512%22%3E%3C%2Fsvg%3E\" class=\" lazyload\" alt=\"Liwaa Chehayeb\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20512%20512%22%3E%3C%2Fsvg%3E 512w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10.png 512w, https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10-300x300.png 300w, https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10-150x150.png 150w, https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10-270x270.png 270w, https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10-480x480.png 480w, https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10-500x500.png 500w, https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10-360x360.png 360w, https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10-188x188.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10-80x80.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10-120x120.png 120w, https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10-160x160.png 160w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2025\/10\/Team-member-10.png\" loading=\"lazy\">  \n                  <\/div>\n                <\/div>\n              <\/div>\n            <\/div>\n            <div class=\"relative z-10 col-span-14 md:flex md:items-end\">\n              <div class=\"mt-[-10px] md:mt-0 md:ml-[4px] \">\n                                                <div class=\"relative sm:ml-20 sm:mr-20 md:mr-0 md:ml-0 z-20 pb-8 xl:pb-14 pl-10 pr-10 xs:pl-15 lg:pl-[50px] xl:pl-[70px] xs:pr-15 lg:pr-25 xl:pr-[131px] text-gray-300 pt-8 xl:pt-[60px] quote text-17 lg:text-19 bg-black-800\">\n                  <div class=\"leading-1.4 mb-8\">\n                    <p>&#8220;Web3 &amp; Crypto offers completely new avenues to connect to your audience or build something new. We power ambitious and progressive businesses who are willing to take the first step towards decentralization.&#8221;<\/p>\n                  <\/div>\n                                    <div class=\"ml-7\">\n                    <div class=\"font-bold font-line\">\n                                              <a href=\"https:\/\/what.digital\/team\/liwaa-chehayeb\/\" class=\"hover:no-underline\">\n                                                Liwaa Chehayeb                                              <\/a>\n                                          <\/div>\n                    <div>Web3 Advisory Lead at what. AG<\/div>\n                  <\/div>\n                                    <div class=\"hidden md:block absolute top-0 left-[-45px]\">\n                    <svg width=\"46\" height=\"46\" viewBox=\"0 0 46 46\" fill=\"none\">\n                      <path d=\"M0 0L46 46V0H0Z\" fill=\"#1E1E1E\" \/>\n                    <\/svg>\n                  <\/div>\n                  <div class=\"md:hidden absolute top-[-26px] left-0\">\n                    <svg width=\"26\" height=\"26\" viewBox=\"0 0 26 26\" fill=\"none\">\n                      <path d=\"M0 26L26 0V26H0Z\" fill=\"#1E1E1E\" \/>\n                    <\/svg>\n\n                  <\/div>\n                <\/div>\n              <\/div>\n            <\/div>\n\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  \n<\/div>\n\n\n      <div id=\"block_d44a777dcc06bb72fe8ce1df6e34b3ab\" class=\"block-teaser-slider alignfull overflow-hidden relative pb-10 pt-10 sm:pt-15 md:pt-26 pb-12 sm:pb-20 l-block\">\n  \n  \n    \n  <div class=\"l-wrap\">\n    <div class>\n              <h3 class=\"c-title c-title--small\">\n          <span>Our work<\/span>\n        <\/h3>\n      \n              <h2 class=\"c-title max-w-[573px] md:mb-10\">\n          <span>Examples of crypto projects <\/span>\n        <\/h2>\n      \n          <\/div>\n\n          <div class>\n        <div class=\"relative js-teasers-slider-wrapper\">\n          <div class=\"swiper js-teasers-slider\">\n            <div class=\"mb-20 swiper-wrapper\">\n                              <div class=\"relative px-5 py-5 bg-white border border-gray-300 swiper-slide md:px-8\">\n                  <div class=\"absolute bottom-[-11px] left-0 w-full border-gray-300 opacity-30 border-b-[11px]\"><\/div>\n                  <div class>\n                    <a href=\"https:\/\/what.digital\/projects\/cerebrum-dao\/\" class=\"no-underline hover:no-underline\">\n                      <div class=\"relative mb-5 xs:mb-3 md:-mb-3 \">\n                        <div class>\n                          <div class=\"text-gray-500 uppercase text-14 mb-4 tracking-[8px]\">Cerebrum DAO<\/div>\n                          <div class=\"h-[252px] xs:h-[302px] sm:h-[342px] md:h-[402px] lg:h-[308px] xl:h-[392px] relative\">\n                            <img decoding=\"async\" width=\"1216\" height=\"1524\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2024\/06\/Cerebrum_DAO_what.png\" class=\"skip-lazy h-full w-full object-cover absolute top-0 left-0\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2024\/06\/Cerebrum_DAO_what.png 1216w, https:\/\/what.digital\/wp-content\/uploads\/2024\/06\/Cerebrum_DAO_what-383x480.png 383w, https:\/\/what.digital\/wp-content\/uploads\/2024\/06\/Cerebrum_DAO_what-766x960.png 766w\" sizes=\"(max-width: 1216px) 100vw, 1216px\">                          <\/div>\n                          <h4 class=\"mt-6 mb-2 md:mb-4 md:mt-9 c-title--24 c-title\">Cerebrum DAO<\/h4>\n\n\n                          <div class=\"text-base-txt teaser-wrap \"><p>How effective community building led to a $2.1M token sale<\/p>\n<\/div>\n                        <\/div>\n\n                      <\/div>\n                    <\/a>\n                  <\/div>\n                <\/div>\n\n                              <div class=\"relative px-5 py-5 bg-white border border-gray-300 swiper-slide md:px-8\">\n                  <div class=\"absolute bottom-[-11px] left-0 w-full border-gray-300 opacity-30 border-b-[11px]\"><\/div>\n                  <div class>\n                    <a href=\"https:\/\/what.digital\/projects\/desci-collective\/\" class=\"no-underline hover:no-underline\">\n                      <div class=\"relative mb-5 xs:mb-3 md:-mb-3 \">\n                        <div class>\n                          <div class=\"text-gray-500 uppercase text-14 mb-4 tracking-[8px]\">DeSci Collective<\/div>\n                          <div class=\"h-[252px] xs:h-[302px] sm:h-[342px] md:h-[402px] lg:h-[308px] xl:h-[392px] relative\">\n                            <img decoding=\"async\" width=\"968\" height=\"964\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2023\/02\/DeSci_Collective_Cover_Twitter-e1676362761641.jpg\" class=\"skip-lazy h-full w-full object-cover absolute top-0 left-0\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2023\/02\/DeSci_Collective_Cover_Twitter-e1676362761641.jpg 968w, https:\/\/what.digital\/wp-content\/uploads\/2023\/02\/DeSci_Collective_Cover_Twitter-e1676362761641-300x300.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2023\/02\/DeSci_Collective_Cover_Twitter-e1676362761641-150x150.jpg 150w, https:\/\/what.digital\/wp-content\/uploads\/2023\/02\/DeSci_Collective_Cover_Twitter-e1676362761641-768x765.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2023\/02\/DeSci_Collective_Cover_Twitter-e1676362761641-270x270.jpg 270w, https:\/\/what.digital\/wp-content\/uploads\/2023\/02\/DeSci_Collective_Cover_Twitter-e1676362761641-480x478.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2023\/02\/DeSci_Collective_Cover_Twitter-e1676362761641-960x956.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2023\/02\/DeSci_Collective_Cover_Twitter-e1676362761641-720x717.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2023\/02\/DeSci_Collective_Cover_Twitter-e1676362761641-500x498.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2023\/02\/DeSci_Collective_Cover_Twitter-e1676362761641-360x359.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2023\/02\/DeSci_Collective_Cover_Twitter-e1676362761641-188x187.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2023\/02\/DeSci_Collective_Cover_Twitter-e1676362761641-80x80.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2023\/02\/DeSci_Collective_Cover_Twitter-e1676362761641-120x120.jpg 120w, https:\/\/what.digital\/wp-content\/uploads\/2023\/02\/DeSci_Collective_Cover_Twitter-e1676362761641-484x482.jpg 484w, https:\/\/what.digital\/wp-content\/uploads\/2023\/02\/DeSci_Collective_Cover_Twitter-e1676362761641-600x598.jpg 600w, https:\/\/what.digital\/wp-content\/uploads\/2023\/02\/DeSci_Collective_Cover_Twitter-e1676362761641-160x160.jpg 160w\" sizes=\"(max-width: 968px) 100vw, 968px\">                          <\/div>\n                          <h4 class=\"mt-6 mb-2 md:mb-4 md:mt-9 c-title--24 c-title\">DeSci Collective<\/h4>\n\n\n                          <div class=\"text-base-txt teaser-wrap \"><p>Launched A Cutting Edge, Community-Led NFT DAO.<\/p>\n<\/div>\n                        <\/div>\n\n                      <\/div>\n                    <\/a>\n                  <\/div>\n                <\/div>\n\n              \n\n              \n            <\/div>\n            <div class=\"swiper-pagination\"><\/div>\n          <\/div>\n          <div class=\"swiper-button-next\"><\/div>\n          <div class=\"swiper-button-prev\"><\/div>\n        <\/div>\n      <\/div>\n        <div class=\"text-center lg:text-left\">\n      <a class=\"c-btn c-btn--small-on-mobile relative z-30 w-full mt-[-36px] sm:mt-5 text-center xs:w-auto lg:-mt-15\" href=\"#\" data-open-menu=\"menu-tab-projects\">Check all case studies<\/a>\n    <\/div>\n  <\/div>\n\n<\/div>\n\n\n      <div id=\"block_4174acd324067225d87ad70f7d11b200\" class=\"block-features default-block-spacing  l-block\">\n  \n  \n\n        <h2 class=\"c-title sm:mb-10\">what.&#8217;s special <\/h2>\n  \n      <div class=\"grid xs:grid-cols-2 md:grid-cols-4 gap-5\">\n                      <div class=\"cols border border-gray-300 px-6 pt-7 sm:pt-10 pb-4 sm:pb-6\">\n\n          <div class=\"bg-brand text-16 font-medium text-black-950 w-[33px] h-[33px] flex items-center justify-center mb-3\">\n            1          <\/div>\n\n          <p class=\"text-24 font-medium text-black-950 mb-1\">\n                      <\/p>\n          <div class>\n            <p><b>Accelerated delivery.&nbsp;<\/b>We deliver results at high speed, resulting in a good value for money for our clients.<\/p>\n          <\/div>\n        <\/div>\n                      <div class=\"cols border border-gray-300 px-6 pt-7 sm:pt-10 pb-4 sm:pb-6\">\n\n          <div class=\"bg-brand text-16 font-medium text-black-950 w-[33px] h-[33px] flex items-center justify-center mb-3\">\n            2          <\/div>\n\n          <p class=\"text-24 font-medium text-black-950 mb-1\">\n                      <\/p>\n          <div class>\n            <p><strong>Direct communication.&nbsp;<\/strong>Pragmatic, transparent dialogue resulting in efficient and pleasant collaboration.<\/p>\n          <\/div>\n        <\/div>\n                      <div class=\"cols border border-gray-300 px-6 pt-7 sm:pt-10 pb-4 sm:pb-6\">\n\n          <div class=\"bg-brand text-16 font-medium text-black-950 w-[33px] h-[33px] flex items-center justify-center mb-3\">\n            3          <\/div>\n\n          <p class=\"text-24 font-medium text-black-950 mb-1\">\n                      <\/p>\n          <div class>\n            <p><strong>Innovative.<\/strong> Cutting-edge solutions continuously evolved through experimentation and updates.<\/p>\n          <\/div>\n        <\/div>\n                      <div class=\"cols border border-gray-300 px-6 pt-7 sm:pt-10 pb-4 sm:pb-6\">\n\n          <div class=\"bg-brand text-16 font-medium text-black-950 w-[33px] h-[33px] flex items-center justify-center mb-3\">\n            4          <\/div>\n\n          <p class=\"text-24 font-medium text-black-950 mb-1\">\n                      <\/p>\n          <div class>\n            <p><strong>Integrated approach.<\/strong><br>\nHolistic strategies seamlessly combining technology, processes, and growth.<\/p>\n          <\/div>\n        <\/div>\n          <\/div>\n  \n<\/div>\n\n\n\n\n\n\n      <div id=\"block_25cc2b1b5ef1524e7e7aa4e7869a4d80\" class=\"block-what-we-do alignfull relative pt-8 pb-8 md:pt-15 md:pb-15 overflow-hidden   l-block\">\n  \n    <div class=\"relative z-10 l-wrap\">\n    <div class=\"relative w-full h-[296px] z-20 -mb-27 md:hidden\">\n          <\/div>\n\n    <div class=\"pt-40 md:pt-20 pb-10 md:pb-30 h-full md:pr-[418px] xl:pr-0 xl:max-w-[1198px] relative min-h-[781px] \">\n      <div class=\"absolute top-0 left-0 z-10 w-full h-full bg-black-800 what-we-do__bg-content\"><\/div>\n      <div class=\"w-screen bg-black-800 h-full absolute top-0 left-[-100vw] z-10\"><\/div>\n      <div class=\"w-screen bg-black-800 h-full absolute top-0 right-[-100vw] z-10 md:hidden\"><\/div>\n\n      \n      <div class=\"md:flex\" data-selected-term=\"crypto\">\n        <div class=\"max-w-[870px] relative z-20\">\n          <div class=\"mb-5 md:mb-18\">\n                          <h3 class=\" c-title c-title--small\">\n                <span>Our services<\/span>\n              <\/h3>\n                                      <h2 class=\"relative text-white c-title\">\n                Develop your business with what.<br>\n              <\/h2>\n                      <\/div>\n\n          <ul class=\"mb-8 what-we-do__cat md:mb-17\">\n                          <li class>\n                <a class=\"mixitup-btn whitespace-nowrap\" data-filter=\".crypto\">Crypto<\/a>\n              <\/li>\n                          <li class>\n                <a class=\"mixitup-btn whitespace-nowrap\" data-filter=\".go-to-marketing\">Go to marketing<\/a>\n              <\/li>\n                          <li class>\n                <a class=\"mixitup-btn whitespace-nowrap\" data-filter=\".product\">Product<\/a>\n              <\/li>\n                          <li class>\n                <a class=\"mixitup-btn whitespace-nowrap\" data-filter=\".shops\">Shops<\/a>\n              <\/li>\n                          <li class>\n                <a class=\"mixitup-btn whitespace-nowrap\" data-filter=\".websites\">Websites<\/a>\n              <\/li>\n                      <\/ul>\n\n\n          \n                      <div class=\"grid grid-cols-1 gap-5 xs:grid-cols-2 sm:grid-cols-3 md:grid-cols-2 lg:grid-cols-3 what-we-do__list\">\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix shops  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/shop-store-plus-design-agency\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Leading Shopify Plus Design Agency                  <\/a>\n                  <div class=\"text-black-100\">\n                    From hassle-free migration to global expansion, we help you develop and grow your Shopify Plus store.\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix websites  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/frontend-development\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Frontend development                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Responsive and browser-\/ device-compatible web frontend applications with backend integrations.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:6657,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0,&quot;14&quot;:{&quot;1&quot;:2,&quot;2&quot;:16711680},&quot;15&quot;:&quot;Arial&quot;}\">Responsive and browser-\/ device-compatible web frontend applications with backend integrations.<\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix crypto  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/community-building\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Community building                  <\/a>\n                  <div class=\"text-black-100\">\n                    Monitoring of the YouTube, Facebook, Twitter, LinkedIn and Instagram social accounts.\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix crypto  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/blockchain-solution\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Blockchain solution                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Building blockchain projects with distributed apps (dapps) and backend integrations on Ethereum others networks.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Building blockchain projects with distributed apps (dapps) and backend integrations on Ethereum others networks.<\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix product  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/ux-ui-design\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    UX &#038; UI Design                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Designing the user experience of the digital product and website. &quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Designing the user experience of the digital product and website. <\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix product  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/mvp\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    MVP                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Guiding you through the process from defining the scope of the product, while keeping features minimal so it can released quickly.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Guiding you through the process from defining the scope of the product, while keeping features minimal so it can released quickly.<\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix product  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/lean-brand-development\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Lean brand development                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Creating corporate brand identity by deciding colours, typography and application following the branding guidelines. &quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Creating corporate brand identity by deciding colours, typography and application following the branding guidelines. <\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix product  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/prototyping\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Prototyping                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Building clickable prototypes, help testing them with users and start the design approach. &quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Building clickable prototypes, help testing them with users and start the design approach. <\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix product  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/product-validation\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Product validation                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Validating your product using a quantive and qualitive step-by-step process.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Validating your product using a quantitive and qualitive step-by-step process.<\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix product  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/digital-project-management\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Digital project management                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Managing digital projects from concept to execution using a SCRUM-based approach. &quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Managing digital projects from concept to execution using a SCRUM-based approach. <\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/digital-marketing-audit\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Digital marketing audit                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Assessment of current brand positioning and guidance on future marketing strategies. &quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Assessment of current brand positioning and guidance on future marketing strategies. <\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix websites  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/web-analytics-reporting\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Web &#038; analytics reporting                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Powerful web and app analytics including Google Analytics, Tag Manager and Data Studio.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:4609,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0,&quot;15&quot;:&quot;Arial&quot;}\">Powerful web and app analytics including Google Analytics, Tag Manager and Data Studio.<\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix websites  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/cms-website-development\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    CMS website development                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Relaunching customised websites that are responsive and aesthetically pleasing. &quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Relaunching customised websites that are responsive and aesthetically pleasing. <\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix websites  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/page-speed-optimisation\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Page speed optimisation                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Faster page loading times to improve overall performance of the website.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Faster page loading times to improve overall performance of the website.<\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix websites  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/mobile-app-development\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Mobile app development                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Native app development from product validation to app store launch.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Native app development from product validation to app store launch.<\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix websites  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/web-development\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Web development                  <\/a>\n                  <div class=\"text-black-100\">\n                    <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Scalable and performant web applications that are user-friendly for your customers. &quot;}\" data-sheets-userformat=\"{&quot;2&quot;:513,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0}\">Scalable and performant web applications that are user-friendly for your customers. <\/span>\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix go-to-marketing  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/google-advertising\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Google Ads                  <\/a>\n                  <div class=\"text-black-100\">\n                    Lean and semi-automated set up and management of paid ads.\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix go-to-marketing  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/linkedin-advertising\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    LinkedIn ads                  <\/a>\n                  <div class=\"text-black-100\">\n                    Effective lead generation campaigns for businesses on the largest professional network.\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix go-to-marketing  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/facebook-instagram-advertising\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Facebook ads                  <\/a>\n                  <div class=\"text-black-100\">\n                    Creative production and performance optimisation to reach prospects on Facebook &amp; Instagram.\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix go-to-marketing  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/marketing-automation\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Marketing automation                  <\/a>\n                  <div class=\"text-black-100\">\n                    Data-driven and rules based automation concepts and implementation.\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix go-to-marketing  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/influencers-and-pr\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    Influencer marketing                  <\/a>\n                  <div class=\"text-black-100\">\n                    Content and campaign collaborations with our known or new influencers, both local and international.\n                  <\/div>\n                <\/div>\n\n              \n                \n                <div class=\"pr-5 md:pr-0 cols mix go-to-marketing  md:max-w-[250px]\">\n                  <a href=\"https:\/\/what.digital\/service\/search-engine-optimisation-seo\/\" class=\"mb-2 font-medium text-white text-16 hover:no-underline\">\n                    SEO &#038; content marketing                  <\/a>\n                  <div class=\"text-black-100\">\n                    Technical and content optimisation for maximum visibility on search engines.\n                  <\/div>\n                <\/div>\n\n                          <\/div>\n          \n\n        <\/div>\n        <div class=\"relative\">\n          <div class=\"hidden md:block absolute top-[8px] lg:left-[50px] xl:left-[157px] h-[296px] sm:h-[400px] md:h-[606px] md:w-[575px] xl:w-[600px] xxl:w-[620px] xxxl:w-[698px] z-30 mx-4 sm:mx-6 md:mx-0 mb-[-115px]\">\n                      <\/div>\n        <\/div>\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-15152","page","type-page","status-publish",""],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ 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Driving crypto transformations from Web2 to Web3.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/what.digital\/crypto\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Web3 &amp; Crypto Marketing for Blockchain Startups | what. in Zurich, Switzerland\" \/>\n<meta property=\"og:description\" content=\"We develop strategies based on years of experience in the crypto industry. Driving crypto transformations from Web2 to Web3.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/what.digital\/crypto\/\" \/>\n<meta property=\"og:site_name\" content=\"what. 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