{"id":19715,"date":"2022-06-07T15:52:44","date_gmt":"2022-06-07T15:52:44","guid":{"rendered":"https:\/\/what.digital\/projects\/watchangels\/"},"modified":"2024-12-17T16:10:18","modified_gmt":"2024-12-17T16:10:18","slug":"watchangels","status":"publish","type":"projects","link":"https:\/\/what.digital\/fr\/projects\/watchangels\/","title":{"rendered":"Watchangels"},"content":{"rendered":"<div id=\"block_a57dabeb09f4a57b396e1d055fabe55c\" class=\"hero-logo pb-10 relative alignfull overflow-hidden l-block\">\n  \n  \n\n  <div class=\"relative bg-black-700\">\n    <div class=\"bg-black-900 h-full w-[81px] absolute z-40 top-0 left-0 border-r border-black-700 hidden lg:block\"><\/div>\n<div class=\"sidebar-small-triangle w-[81px] z-40 h-[81px] bg-black-900 absolute bottom-[-80px] left-0 hidden lg:block\"><\/div>    <div class=\"absolute top-0 left-0 z-20 h-full hero-shadow\"><\/div>\n    <div class=\"absolute top-0 left-0 z-20 h-full hero-shadow-logo\"><\/div>\n    <noscript><img decoding=\"async\" class=\"absolute top-0 right-0 z-10 \" src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/case-study-hero-bg.png\" alt><\/noscript><img decoding=\"async\" class=\"absolute top-0 right-0 z-10  lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt data-src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/case-study-hero-bg.png\" loading=\"lazy\">\n    \n    <div class=\"relative pt-24 l-wrap l-wrap--with-sidebar\">\n\n      <div class=\"absolute left-[-200px] sm:left-[120px] top-0 h-full z-0 hero-with-team-photos__triangle bg-[#151515]\"><\/div>\n      <div class=\"grid grid-cols-1 mb-24 md:grid-cols-12\">\n        <div class=\"relative z-20 cols md:col-span-6\">\n                      <h2 class=\"mb-7 c-title c-title--small\">\n              <span>Site e-commerce Django CMS<\/span>\n            <\/h2>\n                                <h1 class=\"text-white mb-14 c-title--88  c-title\">\n              Conception d&rsquo;une plateforme e-commerce sur mesure pour les collectionneurs de montres\n            <\/h1>\n                    <div class=\"text-black-300 md:max-w-[435px] hero-logo__text text-19\">\n            R\u00e9volutionner l&rsquo;industrie horlog\u00e8re avec la premi\u00e8re initiative de fabrication participative pour montres haut de gamme          <\/div>\n        <\/div>\n        <div class=\"relative z-10 md:col-span-6\">\n          <div class=\"relative z-40 flex items-center justify-center h-full md:ml-12\">\n            <noscript><img decoding=\"async\" width=\"360\" height=\"79\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Logo_Header.png\" class=\"mt-[50px] md:mt-0\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Logo_Header.png 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Logo_Header-300x66.png 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Logo_Header-188x41.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Logo_Header-80x18.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Logo_Header-120x26.png 120w\" sizes=\"(max-width: 360px) 100vw, 360px\"><\/noscript><img decoding=\"async\" width=\"360\" height=\"79\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20360%2079%22%3E%3C%2Fsvg%3E\" class=\"mt-[50px] md:mt-0 lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20360%2079%22%3E%3C%2Fsvg%3E 360w\" sizes=\"auto, (max-width: 360px) 100vw, 360px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Logo_Header.png 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Logo_Header-300x66.png 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Logo_Header-188x41.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Logo_Header-80x18.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Logo_Header-120x26.png 120w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Logo_Header.png\" loading=\"lazy\">          <\/div>\n\n        <\/div>\n      <\/div>\n      <div class=\"relative z-30 pt-16 mt-10 pb-29 bg-brand\">\n      <div class=\"bg-brand absolute right-[-32px] top-0 w-[35px] xl:w-0 h-full\"><\/div>\n        <div class=\"hero-logo__triangle\"><\/div>\n                  <div class=\"grid grid-cols-1 sm:grid-cols-3 gap-8 max-w-[1100px]\">\n                          <div class=\"col-span-1\">\n                <div class=\"list\">\n                  <h3 class=\"c-title c-title--19 \">Relance et croissance r\u00e9ussies<\/h3>\n                  <div class=\"text-[#463515]\">\n                    Apr\u00e8s la phase MVP, la plateforme a \u00e9t\u00e9 valid\u00e9e avec succ\u00e8s et des enseignements ont \u00e9t\u00e9 tir\u00e9s. La nouvelle plateforme am\u00e9lior\u00e9e a \u00e9t\u00e9 relanc\u00e9e avec succ\u00e8s, ouvrant la voie \u00e0 l&rsquo;\u00e9tape suivante de la croissance de l&rsquo;entreprise.\n\n                  <\/div>\n                <\/div>\n\n              <\/div>\n\n                          <div class=\"col-span-1\">\n                <div class=\"list\">\n                  <h3 class=\"c-title c-title--19 \">Processus de vente automatis\u00e9s<\/h3>\n                  <div class=\"text-[#463515]\">\n                    L&rsquo;automatisation compl\u00e8te des processus de vente a \u00e9t\u00e9 mise au point, \u00e0 l&rsquo;image des flux de travail de la fabrication participative. Cela permet d&rsquo;\u00e9conomiser des efforts administratifs consid\u00e9rables et d&rsquo;offrir une marge encore plus int\u00e9ressante \u00e0 l&rsquo;utilisateur final.                  <\/div>\n                <\/div>\n\n              <\/div>\n\n                          <div class=\"col-span-1\">\n                <div class=\"list\">\n                  <h3 class=\"c-title c-title--19 \">Dynamiser la communaut\u00e9 des collectionneurs<\/h3>\n                  <div class=\"text-[#463515]\">\n                    Les passionn\u00e9s de montres, tr\u00e8s engag\u00e9s et enthousiastes, disposent d\u00e9sormais d&rsquo;un nouvel espace pour interagir et s&rsquo;impliquer dans les projets en cours et \u00e0 venir. Un engagement communautaire aussi fort avant m\u00eame que la montre n&rsquo;existe est v\u00e9ritablement sans pr\u00e9c\u00e9dent dans l&rsquo;industrie horlog\u00e8re.                  <\/div>\n                <\/div>\n\n              <\/div>\n\n                      <\/div>\n\n              <\/div>\n    <\/div>\n  <\/div>\n\n  <div class=\"l-wrap l-wrap--with-sidebar\">\n    <div class=\"relative z-30\">\n      <noscript><img decoding=\"async\" width=\"1460\" height=\"628\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham.jpg\" class=\"mt-[-55px] with-right-bottom-grey-drop-shadow\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham.jpg 1460w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-1440x619.jpg 1440w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-960x413.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-720x310.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-480x206.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-500x215.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-300x129.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-768x330.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-1024x440.jpg 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-360x155.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-188x81.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-80x34.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-120x52.jpg 120w\" sizes=\"(max-width: 1460px) 100vw, 1460px\"><\/noscript><img decoding=\"async\" width=\"1460\" height=\"628\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201460%20628%22%3E%3C%2Fsvg%3E\" class=\"mt-[-55px] with-right-bottom-grey-drop-shadow lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201460%20628%22%3E%3C%2Fsvg%3E 1460w\" sizes=\"auto, (max-width: 1460px) 100vw, 1460px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham.jpg 1460w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-1440x619.jpg 1440w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-960x413.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-720x310.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-480x206.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-500x215.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-300x129.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-768x330.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-1024x440.jpg 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-360x155.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-188x81.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-80x34.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham-120x52.jpg 120w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Waltham.jpg\" loading=\"lazy\">    <\/div>\n\n  <\/div>\n\n<\/div>\n\n\n      <div id=\"block_2da9a4ed9f8103f2a2d08cd6bc06f29f\" class=\"block-example alignfull py-7 sm:py-10 md:py-20  l-block\">\n  \n  \n<div class=\"l-wrap\">\n  <div class=\"max-w-[520px] mx-auto\">\n      \n\n      <h1 id=\"block_cf917a3167fad695603cc9a5e04fbe5c\" class=\"c-title c-title--small text-header text-left l-block\">\n  \n  \n                <span>\n            APER\u00c7U      \n\n    \n<\/span><\/h1><style>#block_cf917a3167fad695603cc9a5e04fbe5c { margin-bottom: 0px;  } @media (min-width: 768px) { #block_cf917a3167fad695603cc9a5e04fbe5c { margin-bottom: 0px;  }} @media (min-width: 992px) { #block_cf917a3167fad695603cc9a5e04fbe5c { margin-bottom: 0px;  }} @media (min-width: 1200px) { #block_cf917a3167fad695603cc9a5e04fbe5c { margin-bottom: 0px;  }} @media (min-width: 1500px) { #block_cf917a3167fad695603cc9a5e04fbe5c { margin-bottom: 0px;  }} <\/style>\n\n\n      <h1 id=\"block_9fc03383648f13c9396de3b8c54fded3\" class=\"c-title c-title--default text-header text-left l-block\">\n  \n  \n              Ce que nous avons fait pour Watchangels      \n\n    \n<\/h1><style>#block_9fc03383648f13c9396de3b8c54fded3 { margin-top: 0px;  } @media (min-width: 768px) { #block_9fc03383648f13c9396de3b8c54fded3 { margin-top: 0px;  }} @media (min-width: 992px) { #block_9fc03383648f13c9396de3b8c54fded3 { margin-top: 0px;  }} @media (min-width: 1200px) { #block_9fc03383648f13c9396de3b8c54fded3 { margin-top: 0px;  }} @media (min-width: 1500px) { #block_9fc03383648f13c9396de3b8c54fded3 { margin-top: 0px;  }} <\/style>\n\n\n      <div id=\"block_ca32f611aaeac24af6542349e152ff38\" class=\"enable-typography-styles text-size-xlarge text-black l-block\">\n  \n  \n\n<p dir=\"ltr\">Depuis le lancement de l&rsquo;id\u00e9e de fabrication participative par les experts horlogers suisses, notre responsable produit Marcus Kuhn a guid\u00e9 l&rsquo;\u00e9quipe de Watchangels dans la digitalisation de leur offre complexe.<\/p>\n\n\n<\/div>\n\n\n      <div id=\"block_7481516f83085472accfa1a88175084e\" class=\"enable-typography-styles text-size-medium text-base l-block\">\n  \n  \n\n<p dir=\"ltr\">La plateforme MVP, d\u00e9velopp\u00e9e avec un budget limit\u00e9, a permis d&rsquo;assurer la croissance n\u00e9cessaire au cours des premiers mois et a aid\u00e9 l&rsquo;\u00e9quipe \u00e0 valider le concept commercial.<\/p>\n<p dir=\"ltr\">La deuxi\u00e8me it\u00e9ration du produit repose sur les solides fondations pos\u00e9es par le <a href=\"https:\/\/what.digital\/product-led-growth\/mvp\/\">d\u00e9veloppement du MVP<\/a>, tout en ajoutant une infrastructure plus \u00e9volutive et robuste pour g\u00e9rer un plus grand nombre d\u2019utilisateurs et de projets, et automatiser les processus en arri\u00e8re-plan. Aujourd&rsquo;hui, Watchangels utilise une plateforme de fabrication participative enti\u00e8rement automatis\u00e9e, avec un fort accent sur l&rsquo;interaction communautaire et la facilit\u00e9 d&rsquo;utilisation.<\/p>\n<p dir=\"ltr\">Nous sommes fiers de soutenir ce projet disruptif qui bouleverse le statu quo du secteur et offre les m\u00eames opportunit\u00e9s \u00e0 tous les acteurs impliqu\u00e9s dans la fabrication de montres de cr\u00e9ateurs. La fonctionnalit\u00e9 e-commerce sur mesure d\u00e9velopp\u00e9e pour Watchangels est de premier ordre et place l&rsquo;entreprise dans une position privil\u00e9gi\u00e9e pour r\u00e9ussir \u00e0 vendre ses futurs projets.<\/p>\n\n\n<\/div>\n\n  <\/div>\n<\/div>\n   \n<\/div>\n\n\n      <div id=\"block_9a0e05b56b5ac2cf960a0eec70a55dee\" class=\"block-grey-bg-content alignfull default-block-spacing overflow-hidden  l-block\">\n  \n  \n  <div class=\"l-wrap\">\n  <div>\n  <div class=\"sm:grid grid-cols-2 gap-x-8\">\n\n    <div>\n    <div class=\"relative z-20 pb-12 px-6 sm:pl-10 sm:pr-0 md:pl-18 pt-19\">\n      <div class=\"relative z-30\">\n                    <h3 class=\" c-title c-title--small\">\n              <span>client<\/span>\n            <\/h3>\n                                <h4 class=\"relative c-title\">\n              Qui est Watchangels ?            <\/h4>\n                <noscript><img decoding=\"async\" width=\"294\" height=\"64\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_logo.png\" class=\"w-full max-w-[209px] md:max-w-[264px] mx-auto xs:mx-0 mt-4 md:mt-15 mb-8 min-w-[134px]\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_logo.png 294w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_logo-188x41.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_logo-80x17.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_logo-120x26.png 120w\" sizes=\"(max-width: 294px) 100vw, 294px\"><\/noscript><img decoding=\"async\" width=\"294\" height=\"64\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20294%2064%22%3E%3C%2Fsvg%3E\" class=\"w-full max-w-[209px] md:max-w-[264px] mx-auto xs:mx-0 mt-4 md:mt-15 mb-8 min-w-[134px] lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20294%2064%22%3E%3C%2Fsvg%3E 294w\" sizes=\"auto, (max-width: 294px) 100vw, 294px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_logo.png 294w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_logo-188x41.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_logo-80x17.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_logo-120x26.png 120w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_logo.png\" loading=\"lazy\">\n          <div class=\"text-16 max-w-[530px] pr-8\">\n            <p dir=\"ltr\">Watchangels est un spin-off lanc\u00e9 par un <a href=\"https:\/\/medium.com\/watchmakers-ch\/the-manufacturer-247791286edb\">fabricant<\/a> horloger familial suisse ind\u00e9pendant, actif depuis 1979. Ils fabriquent les montres en interne, sous un m\u00eame toit, et emploient plus de 200 horlogers passionn\u00e9s et qualifi\u00e9s, ing\u00e9nieurs, techniciens, op\u00e9rateurs CNC, polisseurs, experts en contr\u00f4le qualit\u00e9, experts en service apr\u00e8s-vente et sp\u00e9cialistes de la logistique. L&rsquo;usine produit des montres pour des marques de luxe. Aujourd&rsquo;hui, les comp\u00e9tences et les capacit\u00e9s sont mises \u00e0 disposition dans le cadre d&rsquo;un mod\u00e8le de fabrication participative pour soutenir les cr\u00e9ateurs et les marques ind\u00e9pendants.<\/p>\n<p dir=\"ltr\">\n          <\/p><\/div>\n\n      <\/div>\n\n      <div class=\"absolute top-0 left-0 z-10 w-screen max-w-[1682px] h-full about-case-study-bg\">\n        <noscript><img decoding=\"async\" class=\"absolute top-0 left-0 object-cover w-full h-full\" src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/bg-gray-about.jpg\" alt><\/noscript><img decoding=\"async\" class=\"absolute top-0 left-0 object-cover w-full h-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt data-src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/bg-gray-about.jpg\" loading=\"lazy\">\n      <\/div>\n    <\/div>\n    <\/div>\n\n        <div class=\"relative z-20 pr-5 md:pr-0 mt-[-30px] sm:mt-0 sm:pt-[80px] pl-[14px] md:pl-[24px] sm:row-span-2\">\n      <noscript><img decoding=\"async\" width=\"608\" height=\"772\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Guido-Benedini-.png\" class alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Guido-Benedini-.png 608w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Guido-Benedini--360x457.png 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Guido-Benedini--188x239.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Guido-Benedini--80x102.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Guido-Benedini--120x152.png 120w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Guido-Benedini--480x609.png 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Guido-Benedini--378x480.png 378w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Guido-Benedini--236x300.png 236w\" sizes=\"(max-width: 608px) 100vw, 608px\"><\/noscript><img decoding=\"async\" width=\"608\" height=\"772\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20608%20772%22%3E%3C%2Fsvg%3E\" class=\" lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20608%20772%22%3E%3C%2Fsvg%3E 608w\" sizes=\"auto, (max-width: 608px) 100vw, 608px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Guido-Benedini-.png 608w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Guido-Benedini--360x457.png 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Guido-Benedini--188x239.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Guido-Benedini--80x102.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Guido-Benedini--120x152.png 120w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Guido-Benedini--480x609.png 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Guido-Benedini--378x480.png 378w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Guido-Benedini--236x300.png 236w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Guido-Benedini-.png\" loading=\"lazy\">    <\/div>\n    \n    <div class=\"relative z-20\">\n              <ul class=\"mt-10 sm:mt-15 ml-7 sm:ml-18 lg:ml-18 max-w-[441px] text-black-900 text-19\">\n                  <li class=\"mb-8 sm:mb-13 md:mb-13 ml-5 about-case-study__list leading-1.45\"><p dir=\"ltr\" role=\"presentation\">Plus de 40 ans d&rsquo;exp\u00e9rience dans la fabrication de montres, fournissant des marques de luxe suisses<\/p>\n<\/li>\n                  <li class=\"mb-8 sm:mb-13 md:mb-13 ml-5 about-case-study__list leading-1.45\"><p dir=\"ltr\" role=\"presentation\">Un spin-off innovant qui bouleverse le &lsquo;statu quo&rsquo; et soutient les cr\u00e9ateurs et les marques ind\u00e9pendants<\/p>\n<\/li>\n                  <li class=\"mb-8 sm:mb-13 md:mb-13 ml-5 about-case-study__list leading-1.45\"><p dir=\"ltr\" role=\"presentation\">Toutes les montres sont produites en interne, en Suisse, sous un m\u00eame toit<\/p>\n<\/li>\n                <\/ul>\n          <\/div>\n\n  <\/div>\n  <\/div>\n  <\/div>\n\n\n\n\n\n<\/div>\n\n\n      <div id=\"block_adda839ebec689fb9dd7931d9bd8931c\" class=\"block-example alignfull overflow-hidden default-block-spacing  l-block\">\n  \n  \n<div class=\"l-wrap\">\n  <div class=\"text-center mb-8 mx-auto sm:hidden\">\n    <div class=\"inline-block font-hero text-brand text-50 text-right text-[67px] xs:text-[90px] sm:text-[67px] lg:text-[90px] handwritten-text-with-underline\">Challenges<\/div>\n  <\/div>\n\n  <div class=\"gap-5 grid grid-cols-1 sm:grid-cols-24\">\n    <div class=\"order-2 sm:order-1 sm:col-span-13 md:col-start-3 md:col-end-11 pt-8 sm:pt-[100px] lg:pt-[252px]\">\n      <div class=\"justify-center items-center w-full hidden sm:flex sm:mb-6 lg:mb-12\">\n        <div class=\"flex-none block font-hero text-brand text-50 text-right text-[67px] xs:text-[90px] sm:text-[67px] lg:text-[90px] handwritten-text-with-underline\">Challenges<\/div>\n        <div class=\"ml-8\">\n          <svg width=\"158\" height=\"41\" viewBox=\"0 0 158 41\" fill=\"none\"><g clip-path=\"url(#clip0_498_68464)\" fill=\"#FFB831\"><path d=\"M122.979 15.76l.03-.03c-.03 0-.03.02-.03.03zM129.64 17h-.02l.47.09-.45-.1V17zM102 12.99h-.19c.09 0 .17.01.19 0zm31.03 5.34l-.18-.08s.06.05.18.08zm6.75 1.25l-.02-.01c-.01 0 0 0 .02.01zm-2.58-.75l-.19-.02c.08.02.18.04.19.02zM1 23.3c-.19.05-.35.13-.51.2l.51-.2zm64.83-10.98l.04-.02s-.05.02-.04.02zM.87 23.76l-.14.03c.05 0 .1-.02.14-.03zm128.56-5.95c-.2.01-.59-.12-.6-.07.21.03.49.12.6.07zM.87 23.76l.16-.03H.98l-.11.03zm42.26-9.39l.04-.02-.05.02h.01zm-1.2.09l.25-.05c-.14.01-.21.03-.25.05zM.49 23.5l-.29.12c.11-.03.2-.07.29-.12zm28.57-6.94l.12-.03c-.05 0-.09.02-.12.03zm73.86-3.46l.1.02s0-.02-.1-.02zm-8.56.61c-.15-.02-.36 0-.48.03.15 0 .29 0 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0zm-2.8 2.07l.01-.01.01-.03-.02.04zm-1.2.95s.03-.03.03-.04l-.05.03s.01 0 .02.01zm2.8-2.16v.07c.02-.02.03-.04 0-.07z\" \/><\/g><defs><clipPath id=\"clip0_498_68464\"><path fill=\"#fff\" d=\"M0 0h157.35v40.43H0z\" \/><\/clipPath><\/defs><\/svg>        <\/div>\n      <\/div>\n\n              <div class=\"mb-4\">\n                      <div class=\"mb-5\">\n              <div class=\"px-5 max-w-[416px] mx-auto sm:mx-0 pt-5 pb-2 mb-5 border border-gray-300 xs:pb-3 xs:pt-8 xs:mb-0 sm:px-8 md:px-5 lg:pb-5 lg:pt-9 lg:px-8 steps\">\n                <div class=\"flex mb-3\">\n                <div class=\"min-w-[31px] h-[31px] flex items-center justify-center mr-3 font-semibold text-[#151515] bg-brand\">1<\/div>                      <h3 class=\"mb-0 font-sans font-medium text-24 leading-1.5\">\n                      Processus commerciaux et de vente complexes                    <\/h3>\n                <\/div>\n                <p>La fabrication participative est un concept novateur et a n\u00e9cessit\u00e9 une approche diff\u00e9rente des flux de travail commerciaux.<\/p>\n              <\/div>\n            <\/div>\n                      <div class=\"mb-5\">\n              <div class=\"px-5 max-w-[416px] mx-auto sm:mx-0 pt-5 pb-2 mb-5 border border-gray-300 xs:pb-3 xs:pt-8 xs:mb-0 sm:px-8 md:px-5 lg:pb-5 lg:pt-9 lg:px-8 steps\">\n                <div class=\"flex mb-3\">\n                <div class=\"min-w-[31px] h-[31px] flex items-center justify-center mr-3 font-semibold text-[#151515] bg-brand\">2<\/div>                      <h3 class=\"mb-0 font-sans font-medium text-24 leading-1.5\">\n                      Paiement personnalis\u00e9 et \u00e9chelonn\u00e9                    <\/h3>\n                <\/div>\n                <p class=\"CDt4Ke zfr3Q\" dir=\"ltr\">Identifier les types d&rsquo;utilisateurs et les phases de vente pour proposer des prix, des remises et des conditions de paiement diff\u00e9rents.<\/p>\n              <\/div>\n            <\/div>\n          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md:h-[480px] lg:h-[580px] xl:h-[680px]\">\n      <noscript><img decoding=\"async\" width=\"1810\" height=\"680\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels.png\" class=\"h-full object-cover absolute left-0 top-0  w-full\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels.png 1810w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels-1440x541.png 1440w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels-960x361.png 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels-720x270.png 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels-480x180.png 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels-500x188.png 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels-300x113.png 300w, 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alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201810%20680%22%3E%3C%2Fsvg%3E 1810w\" sizes=\"auto, (max-width: 1810px) 100vw, 1810px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels.png 1810w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels-1440x541.png 1440w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels-960x361.png 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels-720x270.png 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels-480x180.png 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels-500x188.png 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels-300x113.png 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels-768x289.png 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels-1024x385.png 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels-1536x577.png 1536w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels-360x135.png 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels-188x71.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels-80x30.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels-120x45.png 120w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Full-Screen-watchangels.png\" loading=\"lazy\">    <\/div>\n  <\/div>\n\n<\/div>\n\n\n      <div id=\"block_5af533d0608e97a3ac70c441892e4530\" class=\"block-content-with-crown alignfull py-18 sm:pt-28 sm:pb-25 overflow-hidden l-block\">\n  \n  \n  <div class=\"l-wrap\">\n    <div class=\"xs:max-w-[686px] mx-auto sm:pt-10 md:pb-20 md:pt-20 bg-crown\">\n      <div class=\"xs:max-w-[490px] sm:pl-6 mx-auto\">\n        <div class=\"relative z-20\">\n                      <h3 class=\" c-title c-title--small\">\n              <span>Objectif<\/span>\n            <\/h3>\n                                <h3 class=\" c-title\">\n              Notre objectif principal            <\/h3>\n                  <\/div>\n        <div class=\"font-medium mt-10 text-19 sm:text-24 text-black-200 leading-1.5 relative z-10\">\n          <div class=\"relative z-20\">\n            <p dir=\"ltr\">Automatiser le processus de vente et offrir une plus grande scalabilit\u00e9, \u00e9liminer les barri\u00e8res techniques et am\u00e9liorer l&rsquo;exp\u00e9rience utilisateur<\/p>\n          <\/div>\n\n          <div class=\"absolute -bottom-18 xs:-bottom-22 sm:-bottom-14 -left-30 xs:-left-15 sm:-left-20 z-10 w-[687px]\">\n            <noscript><img decoding=\"async\" class=\"w-full\" src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/crown.svg\" alt><\/noscript><img decoding=\"async\" class=\"w-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt data-src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/crown.svg\" loading=\"lazy\">\n          <\/div>\n        <\/div>\n      <\/div>\n\n\n    <\/div>\n  <\/div>\n\n<\/div>\n\n\n      <div id=\"block_1a1cfaf78e3429e2a643f034460eb490\" class=\"block-triple-images alignfull py-8 md:py-13 lg:py-17   l-block\">\n  \n  \n<div class=\"l-wrap max-w-[1265px]\">\n  <div class=\"grid sm:gap-x-10 sm:grid-cols-2 lg:grid-cols-24\">\n    <div class=\"cols lg:col-span-11 mb-5 sm:mb-0  h-[450px] xs:h-[550px] sm:h-auto\">\n      <style>.lazy-loader-background-element-1.lazyloaded{ background-image:url(https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_01.jpg) }<\/style><noscript><style>.lazy-loader-background-element-1.lazyload{ background-image:url(https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_01.jpg) }<\/style><\/noscript><div class=\"w-full h-full bg-center bg-cover no-repeat lazyload lazy-loader-background-element-1 \" style>\n              <\/div>\n    <\/div>\n    <div class=\"cols lg:col-span-13\">\n      <div class=\"relative mb-5\">\n        <noscript><img decoding=\"async\" width=\"1414\" height=\"776\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02.jpg\" class=\"w-full\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02.jpg 1414w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02-960x527.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02-720x395.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02-480x263.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02-500x274.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02-300x165.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02-768x421.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02-1024x562.jpg 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02-360x198.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02-188x103.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02-80x44.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02-120x66.jpg 120w\" sizes=\"(max-width: 1414px) 100vw, 1414px\"><\/noscript><img decoding=\"async\" width=\"1414\" height=\"776\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201414%20776%22%3E%3C%2Fsvg%3E\" class=\"w-full lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201414%20776%22%3E%3C%2Fsvg%3E 1414w\" sizes=\"auto, (max-width: 1414px) 100vw, 1414px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02.jpg 1414w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02-960x527.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02-720x395.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02-480x263.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02-500x274.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02-300x165.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02-768x421.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02-1024x562.jpg 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02-360x198.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02-188x103.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02-80x44.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02-120x66.jpg 120w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_02.jpg\" loading=\"lazy\">      <\/div>\n      <div class=\"relative\">\n        <noscript><img decoding=\"async\" width=\"1414\" height=\"776\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03.jpg\" class=\"w-full\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03.jpg 1414w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03-960x527.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03-720x395.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03-480x263.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03-500x274.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03-300x165.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03-768x421.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03-1024x562.jpg 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03-360x198.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03-188x103.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03-80x44.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03-120x66.jpg 120w\" sizes=\"(max-width: 1414px) 100vw, 1414px\"><\/noscript><img decoding=\"async\" width=\"1414\" height=\"776\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201414%20776%22%3E%3C%2Fsvg%3E\" class=\"w-full lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201414%20776%22%3E%3C%2Fsvg%3E 1414w\" sizes=\"auto, (max-width: 1414px) 100vw, 1414px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03.jpg 1414w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03-960x527.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03-720x395.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03-480x263.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03-500x274.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03-300x165.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03-768x421.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03-1024x562.jpg 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03-360x198.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03-188x103.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03-80x44.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03-120x66.jpg 120w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Triple_03.jpg\" loading=\"lazy\">      <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n      <div id=\"block_2226c449a6950d9f44cd8b45b40f2fff\" class=\"block-example alignfull default-block-spacing  l-block\">\n  \n  \n  <div class=\"l-wrap\">\n    <div class=\"grid-cols-2 gap-4 md:gap-10 sm:grid lg:gap-15 xl:gap-20\">\n      <div class=\"col-span-1 px-8 yellow-box pb-15 md:pb-17 pt-15 lg:pt-32 md:px-15 lg:pb-28 lg:px-25 bg-primary-900\">\n        <div class=\"relative \">\n        <div class=\"relative\">\n                      <h3 class=\"c-title c-title--small c-title--small-dark\">\n              <span>R\u00e9sum\u00e9<\/span>\n            <\/h3>\n                                <h3 class=\"relative mb-8 c-title\">\n              Comment nous avons proc\u00e9d\u00e9            <\/h3>\n                    <div class=\"font-medium text-spacing--more text-brown-100 text-16 leading-1.5 link-inside-black\">\n            <ul>\n<li dir=\"ltr\" aria-level=\"1\">\n<p dir=\"ltr\" role=\"presentation\">En animant les product workshops, nous avons \u00e9labor\u00e9 un concept pour la plateforme optimis\u00e9e de Watchangels, comprenant la cr\u00e9ation de r\u00e9cits utilisateurs, l&rsquo;architecture technique et le design.<\/p>\n<\/li>\n<li dir=\"ltr\" aria-level=\"1\">\n<p dir=\"ltr\" role=\"presentation\">Nous avons men\u00e9 l&rsquo;audit initial du site web, choisi le CMS appropri\u00e9 et r\u00e9alis\u00e9 la migration de <a href=\"https:\/\/what.digital\/wordpress\/\">WordPress<\/a> vers <a href=\"https:\/\/what.digital\/django-cms\/\">Django CMS<\/a>, ce qui \u00e9tait n\u00e9cessaire pour permettre toutes les fonctionnalit\u00e9s personnalis\u00e9es requises afin de refl\u00e9ter le processus de vente complexe et les cas marginaux.<\/p>\n<\/li>\n<li dir=\"ltr\" aria-level=\"1\">\n<p dir=\"ltr\" role=\"presentation\">Nous avons con\u00e7u et mis en place un syst\u00e8me de paiement permettant de g\u00e9rer les diff\u00e9rents segments de client\u00e8le, les prix, les remises et les paliers.<\/p>\n<\/li>\n<li dir=\"ltr\" aria-level=\"1\">\n<p dir=\"ltr\" role=\"presentation\">Le nouveau <a href=\"https:\/\/what.digital\/websites\/\">design du site web<\/a> a \u00e9t\u00e9 \u00e9labor\u00e9 pour offrir une meilleure exp\u00e9rience utilisateur et une interface plus attrayante visuellement.<\/p>\n<\/li>\n<\/ul>\n          <\/div>\n        <\/div>\n      <\/div>\n      <\/div>\n      <div class=\"col-span-1\">\n        <div class=\"pl-5 pr-10 md:pr-24 pt-15 lg:pt-30\">\n                    <h3 class=\" c-title c-title--small\">\n              <span>t\u00e9moignages<\/span>\n            <\/h3>\n                                <h3 class=\"relative mb-11 c-title\">\n              Ce que disent les clients            <\/h3>\n                    <div class=\"font-medium text-20 lg:text-24 text-black-900 p-reset leading-1.5 mb-13\">\n            <p>\u00ab&nbsp;Nous fabriquons des montres depuis des ann\u00e9es et ma\u00eetrisons notre savoir-faire, mais nous avions besoin d&rsquo;aide dans le domaine digital. Avec what., nous avons trouv\u00e9 un partenaire capable de nous offrir un leadership commercial, technique et en design. Ils nous guident tout au long du processus de d\u00e9veloppement du produit et, ensemble, nous it\u00e9rons et mettons en \u0153uvre de mani\u00e8re continue de nouvelles fonctionnalit\u00e9s pour cr\u00e9er une plateforme de fabrication participative de montres de premier ordre pour notre communaut\u00e9 horlog\u00e8re.&nbsp;\u00bb<\/p>\n          <\/div>\n          <div class=\"items-center justify-between lg:flex\">\n            <div class=\"pl-10 line-orange\">\n              <div class=\"font-semibold text-black-900 text-19\">\n                Guido Benedini              <\/div>\n              <div class=\"text-black-400 text-16\">\n                CEO              <\/div>\n              \n            <\/div>\n            <div class=\"pt-4 pl-10 lg:pt-0 lg:pl-0\">\n              <noscript><img decoding=\"async\" width=\"240\" height=\"53\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Logo_Small.png\" class alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Logo_Small.png 240w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Logo_Small-188x42.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Logo_Small-80x18.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Logo_Small-120x27.png 120w\" sizes=\"(max-width: 240px) 100vw, 240px\"><\/noscript><img decoding=\"async\" width=\"240\" height=\"53\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20240%2053%22%3E%3C%2Fsvg%3E\" class=\" lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20240%2053%22%3E%3C%2Fsvg%3E 240w\" sizes=\"auto, (max-width: 240px) 100vw, 240px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Logo_Small.png 240w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Logo_Small-188x42.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Logo_Small-80x18.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Logo_Small-120x27.png 120w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Watchangels_Logo_Small.png\" loading=\"lazy\">            <\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n\n<\/div>\n\n\n      <div id=\"block_dad7e784e76a829907d5325a957f8ab5\" class=\"block-teaser-slider alignfull overflow-hidden relative pb-10 pt-10 sm:pt-15 md:pt-26 pb-12 sm:pb-20 l-block\">\n  \n  \n    \n  <div class=\"l-wrap\">\n    <div class>\n              <h2 class=\"c-title c-title--small\">\n          <span>\u00c9tudes de cas<\/span>\n        <\/h2>\n      \n              <h3 class=\"c-title max-w-[573px] md:mb-10\">\n          <span>Projets similaires<\/span>\n        <\/h3>\n      \n          <\/div>\n\n          <div class>\n        <div class=\"relative js-teasers-slider-wrapper\">\n          <div class=\"swiper js-teasers-slider\">\n            <div class=\"mb-20 swiper-wrapper\">\n                              <div class=\"relative px-5 py-5 bg-white border border-gray-300 swiper-slide md:px-8\">\n                  <div class=\"absolute bottom-[-11px] left-0 w-full border-gray-300 opacity-30 border-b-[11px]\"><\/div>\n                  <div class>\n                    <a href=\"https:\/\/what.digital\/fr\/projects\/vertec\/\" class=\"no-underline hover:no-underline\">\n                      <div class=\"relative mb-5 xs:mb-3 md:-mb-3 \">\n                        <div class>\n                          <div class=\"text-gray-500 uppercase text-14 mb-4 tracking-[8px]\">Vertec<\/div>\n                          <div class=\"h-[252px] xs:h-[302px] sm:h-[342px] md:h-[402px] lg:h-[308px] xl:h-[392px] relative\">\n                            <img decoding=\"async\" width=\"964\" height=\"964\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Vertec_Project_Thumb-1.jpg\" class=\"skip-lazy h-full w-full object-cover absolute top-0 left-0\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Vertec_Project_Thumb-1.jpg 964w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Vertec_Project_Thumb-1-960x960.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Vertec_Project_Thumb-1-720x720.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Vertec_Project_Thumb-1-480x480.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Vertec_Project_Thumb-1-500x500.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Vertec_Project_Thumb-1-80x80.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Vertec_Project_Thumb-1-160x160.jpg 160w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Vertec_Project_Thumb-1-150x150.jpg 150w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Vertec_Project_Thumb-1-300x300.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Vertec_Project_Thumb-1-768x768.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Vertec_Project_Thumb-1-270x270.jpg 270w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Vertec_Project_Thumb-1-540x540.jpg 540w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Vertec_Project_Thumb-1-360x360.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Vertec_Project_Thumb-1-188x188.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Vertec_Project_Thumb-1-120x120.jpg 120w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Vertec_Project_Thumb-1-388x388.jpg 388w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Vertec_Project_Thumb-1-776x776.jpg 776w\" sizes=\"(max-width: 964px) 100vw, 964px\">                          <\/div>\n                          <h4 class=\"mt-6 mb-2 md:mb-4 md:mt-9 c-title--24 c-title\">Vertec<\/h4>\n\n\n                          <div class=\"text-base-txt teaser-wrap \"><p>WordPress to Django CMS website migration.<\/p>\n<\/div>\n                        <\/div>\n\n                      <\/div>\n                    <\/a>\n                  <\/div>\n                <\/div>\n\n                              <div class=\"relative px-5 py-5 bg-white border border-gray-300 swiper-slide md:px-8\">\n                  <div class=\"absolute bottom-[-11px] left-0 w-full border-gray-300 opacity-30 border-b-[11px]\"><\/div>\n                  <div class>\n                    <a href=\"https:\/\/what.digital\/fr\/projects\/apg\/\" class=\"no-underline hover:no-underline\">\n                      <div class=\"relative mb-5 xs:mb-3 md:-mb-3 \">\n                        <div class>\n                          <div class=\"text-gray-500 uppercase text-14 mb-4 tracking-[8px]\">APG<\/div>\n                          <div class=\"h-[252px] xs:h-[302px] sm:h-[342px] md:h-[402px] lg:h-[308px] xl:h-[392px] relative\">\n                            <img decoding=\"async\" width=\"1936\" height=\"1928\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/APG_logo-1.jpg\" class=\"skip-lazy h-full w-full object-cover absolute top-0 left-0\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/APG_logo-1.jpg 1936w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/APG_logo-1-300x300.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/APG_logo-1-1024x1020.jpg 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/APG_logo-1-150x150.jpg 150w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/APG_logo-1-768x765.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/APG_logo-1-1536x1530.jpg 1536w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/APG_logo-1-270x270.jpg 270w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/APG_logo-1-480x478.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/APG_logo-1-960x956.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/APG_logo-1-1440x1434.jpg 1440w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/APG_logo-1-720x717.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/APG_logo-1-500x498.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/APG_logo-1-360x359.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/APG_logo-1-188x187.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/APG_logo-1-80x80.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/APG_logo-1-120x120.jpg 120w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/APG_logo-1-484x482.jpg 484w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/APG_logo-1-968x964.jpg 968w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/APG_logo-1-600x598.jpg 600w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/APG_logo-1-1200x1195.jpg 1200w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/APG_logo-1-160x160.jpg 160w\" sizes=\"(max-width: 1936px) 100vw, 1936px\">                          <\/div>\n                          <h4 class=\"mt-6 mb-2 md:mb-4 md:mt-9 c-title--24 c-title\">APG|SGA<\/h4>\n\n\n                          <div class=\"text-base-txt teaser-wrap \"><p>Site web relanc\u00e9 sur Django CMS, le CMS open source leader au niveau des entreprises.<\/p>\n<\/div>\n                        <\/div>\n\n                      <\/div>\n                    <\/a>\n                  <\/div>\n                <\/div>\n\n                              <div class=\"relative px-5 py-5 bg-white border border-gray-300 swiper-slide md:px-8\">\n                  <div class=\"absolute bottom-[-11px] left-0 w-full border-gray-300 opacity-30 border-b-[11px]\"><\/div>\n                  <div class>\n                    <a href=\"https:\/\/what.digital\/fr\/projects\/cherubsdao\/\" class=\"no-underline hover:no-underline\">\n                      <div class=\"relative mb-5 xs:mb-3 md:-mb-3 \">\n                        <div class>\n                          <div class=\"text-gray-500 uppercase text-14 mb-4 tracking-[8px]\">cherubsdao<\/div>\n                          <div class=\"h-[252px] xs:h-[302px] sm:h-[342px] md:h-[402px] lg:h-[308px] xl:h-[392px] relative\">\n                            <img decoding=\"async\" width=\"964\" height=\"964\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb.jpg\" class=\"skip-lazy h-full w-full object-cover absolute top-0 left-0\" alt=\"CherubsDAO\" srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb.jpg 964w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-960x960.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-720x720.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-480x480.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-500x500.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-80x80.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-160x160.jpg 160w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-150x150.jpg 150w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-300x300.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-768x768.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-270x270.jpg 270w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-540x540.jpg 540w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-360x360.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-188x188.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-120x120.jpg 120w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-388x388.jpg 388w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-776x776.jpg 776w\" sizes=\"(max-width: 964px) 100vw, 964px\">                          <\/div>\n                          <h4 class=\"mt-6 mb-2 md:mb-4 md:mt-9 c-title--24 c-title\">CherubsDAO<\/h4>\n\n\n                          <div class=\"text-base-txt teaser-wrap \"><p>Lancement d&rsquo;une DAO NFT de pointe, dirig\u00e9e par la communaut\u00e9.<\/p>\n<\/div>\n                        <\/div>\n\n                      <\/div>\n                    <\/a>\n                  <\/div>\n                <\/div>\n\n                              <div class=\"relative px-5 py-5 bg-white border border-gray-300 swiper-slide md:px-8\">\n                  <div class=\"absolute bottom-[-11px] left-0 w-full border-gray-300 opacity-30 border-b-[11px]\"><\/div>\n                  <div class>\n                    <a href=\"https:\/\/what.digital\/fr\/projects\/beekeeper\/\" class=\"no-underline hover:no-underline\">\n                      <div class=\"relative mb-5 xs:mb-3 md:-mb-3 \">\n                        <div class>\n                          <div class=\"text-gray-500 uppercase text-14 mb-4 tracking-[8px]\">beekeeper<\/div>\n                          <div class=\"h-[252px] xs:h-[302px] sm:h-[342px] md:h-[402px] lg:h-[308px] xl:h-[392px] relative\">\n                            <img decoding=\"async\" width=\"482\" height=\"482\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company.png\" class=\"skip-lazy h-full w-full object-cover absolute top-0 left-0\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company.png 482w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-360x360.png 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-188x188.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-80x80.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-120x120.png 120w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-480x480.png 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-150x150.png 150w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-300x300.png 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-270x270.png 270w\" sizes=\"(max-width: 482px) 100vw, 482px\">                          <\/div>\n                          <h4 class=\"mt-6 mb-2 md:mb-4 md:mt-9 c-title--24 c-title\">Beekeeper<\/h4>\n\n\n                          <div class=\"text-base-txt teaser-wrap \"><p>Diriger la conception, la validation et le d\u00e9veloppement de nouveaux produits.<\/p>\n<\/div>\n                        <\/div>\n\n                      <\/div>\n                    <\/a>\n                  <\/div>\n                <\/div>\n\n              \n\n              \n            <\/div>\n            <div class=\"swiper-pagination\"><\/div>\n          <\/div>\n          <div class=\"swiper-button-next\"><\/div>\n          <div class=\"swiper-button-prev\"><\/div>\n        <\/div>\n      <\/div>\n        <div class=\"text-center lg:text-left\">\n      <a class=\"c-btn c-btn--small-on-mobile relative z-30 w-full mt-[-36px] sm:mt-5 text-center xs:w-auto lg:-mt-15\" href=\"#\" data-open-menu=\"menu-tab-projets\">Voir tous les projets<\/a>\n    <\/div>\n  <\/div>\n\n<\/div>","protected":false},"template":"","project_category":[85],"class_list":["post-19715","projects","type-projects","status-publish","","project_category-sites-web"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ 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