{"id":19717,"date":"2022-06-02T12:14:00","date_gmt":"2022-06-02T12:14:00","guid":{"rendered":"https:\/\/what.digital\/projects\/ubs-optimus-foundation\/"},"modified":"2024-09-12T08:55:29","modified_gmt":"2024-09-12T08:55:29","slug":"ubs-optimus-foundation","status":"publish","type":"projects","link":"https:\/\/what.digital\/fr\/projects\/ubs-optimus-foundation\/","title":{"rendered":"UBS optimus foundation"},"content":{"rendered":"<div id=\"block_a0aa44e6ca91e14abaf29157bdf678b4\" class=\"hero-logo pb-10 relative alignfull overflow-hidden l-block\">\n  \n  \n\n  <div class=\"relative bg-black-700\">\n    <div class=\"bg-black-900 h-full w-[81px] absolute z-40 top-0 left-0 border-r border-black-700 hidden lg:block\"><\/div>\n<div class=\"sidebar-small-triangle w-[81px] z-40 h-[81px] bg-black-900 absolute bottom-[-80px] left-0 hidden lg:block\"><\/div>    <div class=\"absolute top-0 left-0 z-20 h-full hero-shadow\"><\/div>\n    <div class=\"absolute top-0 left-0 z-20 h-full hero-shadow-logo\"><\/div>\n    <noscript><img decoding=\"async\" class=\"absolute top-0 right-0 z-10 \" src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/case-study-hero-bg.png\" alt><\/noscript><img decoding=\"async\" class=\"absolute top-0 right-0 z-10  lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt data-src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/case-study-hero-bg.png\" loading=\"lazy\">\n    \n    <div class=\"relative pt-24 l-wrap l-wrap--with-sidebar\">\n\n      <div class=\"absolute left-[-200px] sm:left-[120px] top-0 h-full z-0 hero-with-team-photos__triangle bg-[#151515]\"><\/div>\n      <div class=\"grid grid-cols-1 mb-24 md:grid-cols-12\">\n        <div class=\"relative z-20 cols md:col-span-6\">\n                      <h2 class=\"mb-7 c-title c-title--small\">\n              <span>Conception de plateforme et d\u00e9veloppement MVP<\/span>\n            <\/h2>\n                                <h1 class=\"text-white mb-14 c-title--88  c-title\">\n              \n\n\n\n\n\n\n\n\n\n\nCollecte de fonds \u00e0 l&rsquo;\u00e8re digitale.\n\n\n\n\n\n\n\n\n\n\n\n            <\/h1>\n                    <div class=\"text-black-300 md:max-w-[435px] hero-logo__text text-19\">\n            D\u00e9veloppement d&rsquo;une plateforme de collecte de fonds pour des solutions novatrices aux enjeux sociaux et environnementaux urgents          <\/div>\n        <\/div>\n        <div class=\"relative z-10 md:col-span-6\">\n          <div class=\"relative z-40 flex items-center justify-center h-full md:ml-12\">\n            <noscript><img decoding=\"async\" width=\"320\" height=\"116\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header.png\" class=\"mt-[50px] md:mt-0\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header.png 320w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header-300x109.png 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header-188x68.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header-80x29.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header-120x44.png 120w\" sizes=\"(max-width: 320px) 100vw, 320px\"><\/noscript><img decoding=\"async\" width=\"320\" height=\"116\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20320%20116%22%3E%3C%2Fsvg%3E\" class=\"mt-[50px] md:mt-0 lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20320%20116%22%3E%3C%2Fsvg%3E 320w\" sizes=\"auto, (max-width: 320px) 100vw, 320px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header.png 320w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header-300x109.png 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header-188x68.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header-80x29.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header-120x44.png 120w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Logo_Header.png\" loading=\"lazy\">          <\/div>\n\n        <\/div>\n      <\/div>\n      <div class=\"relative z-30 pt-16 mt-10 pb-29 bg-brand\">\n      <div class=\"bg-brand absolute right-[-32px] top-0 w-[35px] xl:w-0 h-full\"><\/div>\n        <div class=\"hero-logo__triangle\"><\/div>\n                  <div class=\"grid grid-cols-1 sm:grid-cols-3 gap-8 max-w-[1100px]\">\n                          <div class=\"col-span-1\">\n                <div class=\"list\">\n                  <h3 class=\"c-title c-title--19 \">Conception et livraison rapides<\/h3>\n                  <div class=\"text-[#463515]\">\n                    Lancement r\u00e9ussi avant l&rsquo;\u00e9ch\u00e9ance, trois mois apr\u00e8s le d\u00e9but du projet.\n                  <\/div>\n                <\/div>\n\n              <\/div>\n\n                          <div class=\"col-span-1\">\n                <div class=\"list\">\n                  <h3 class=\"c-title c-title--19 \">D\u00e9ploiement international<\/h3>\n                  <div class=\"text-[#463515]\">\n                    Multiples it\u00e9rations depuis 2019, lancement sur de nouveaux march\u00e9s, avec des am\u00e9liorations et des fonctionnalit\u00e9s ajout\u00e9es.                  <\/div>\n                <\/div>\n\n              <\/div>\n\n                          <div class=\"col-span-1\">\n                <div class=\"list\">\n                  <h3 class=\"c-title c-title--19 \">Impact imm\u00e9diat<\/h3>\n                  <div class=\"text-[#463515]\">\n                    Plus de 2 000 dons philanthropiques dans les premiers mois suivant le lancement ; en quelques jours, nous avons r\u00e9colt\u00e9 des millions pour l&rsquo;aide d&rsquo;urgence en Ukraine.                  <\/div>\n                <\/div>\n\n              <\/div>\n\n                      <\/div>\n\n              <\/div>\n    <\/div>\n  <\/div>\n\n  <div class=\"l-wrap l-wrap--with-sidebar\">\n    <div class=\"relative z-30\">\n      <noscript><img decoding=\"async\" width=\"1439\" height=\"608\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs.png\" class=\"mt-[-55px] with-right-bottom-grey-drop-shadow\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs.png 1439w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-960x406.png 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-720x304.png 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-480x203.png 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-500x211.png 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-300x127.png 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-768x324.png 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-1024x433.png 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-360x152.png 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-188x79.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-80x34.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-120x51.png 120w\" sizes=\"(max-width: 1439px) 100vw, 1439px\"><\/noscript><img decoding=\"async\" width=\"1439\" height=\"608\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201439%20608%22%3E%3C%2Fsvg%3E\" class=\"mt-[-55px] with-right-bottom-grey-drop-shadow lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201439%20608%22%3E%3C%2Fsvg%3E 1439w\" sizes=\"auto, (max-width: 1439px) 100vw, 1439px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs.png 1439w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-960x406.png 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-720x304.png 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-480x203.png 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-500x211.png 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-300x127.png 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-768x324.png 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-1024x433.png 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-360x152.png 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-188x79.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-80x34.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs-120x51.png 120w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/intro-visual-ubs.png\" loading=\"lazy\">    <\/div>\n\n  <\/div>\n\n<\/div>\n\n\n      <div id=\"block_8b1e30ca0122f74f5148fa32b4358595\" class=\"block-example alignfull py-7 sm:py-10 md:py-20  l-block\">\n  \n  \n<div class=\"l-wrap\">\n  <div class=\"max-w-[520px] mx-auto\">\n      \n\n      <h1 id=\"block_f1f6627541769bf19b219c7a031eaa87\" class=\"c-title c-title--small text-header text-left l-block\">\n  \n  \n                <span>\n            aper\u00e7u      \n\n    \n<\/span><\/h1><style>#block_f1f6627541769bf19b219c7a031eaa87 { margin-bottom: 0px;  } @media (min-width: 768px) { #block_f1f6627541769bf19b219c7a031eaa87 { margin-bottom: 0px;  }} @media (min-width: 992px) { #block_f1f6627541769bf19b219c7a031eaa87 { margin-bottom: 0px;  }} @media (min-width: 1200px) { #block_f1f6627541769bf19b219c7a031eaa87 { margin-bottom: 0px;  }} @media (min-width: 1500px) { #block_f1f6627541769bf19b219c7a031eaa87 { margin-bottom: 0px;  }} <\/style>\n\n\n      <h1 id=\"block_1e659a973672a62c53cdd185aca39de5\" class=\"c-title c-title--default text-header text-left l-block\">\n  \n  \n              Ce que nous avons fait pour UBS Optimus Foundation      \n\n    \n<\/h1><style>#block_1e659a973672a62c53cdd185aca39de5 { margin-top: 0px;  } @media (min-width: 768px) { #block_1e659a973672a62c53cdd185aca39de5 { margin-top: 0px;  }} @media (min-width: 992px) { #block_1e659a973672a62c53cdd185aca39de5 { margin-top: 0px;  }} @media (min-width: 1200px) { #block_1e659a973672a62c53cdd185aca39de5 { margin-top: 0px;  }} @media (min-width: 1500px) { #block_1e659a973672a62c53cdd185aca39de5 { margin-top: 0px;  }} <\/style>\n\n\n      <div id=\"block_2ab3e6415a3539c5a7e85919ad1700e6\" class=\"enable-typography-styles text-size-xlarge text-black l-block\">\n  \n  \n\n\n\n<\/div>\n\n\n      <div id=\"block_a4d07aa5fa12bb39d1ee0266f524f68a\" class=\"enable-typography-styles text-size-medium text-base l-block\">\n  \n  \n\n<p class=\"CDt4Ke zfr3Q\" dir=\"ltr\">L&rsquo;UBS Innovation Lab nous a sollicit\u00e9s pour affiner le concept de la plateforme, concevoir le design et le mettre en \u0153uvre. Nous avons consult\u00e9 l&rsquo;\u00e9quipe pour d\u00e9finir une feuille de route pour le <a href=\"https:\/\/what.digital\/product-led-growth\/\">d\u00e9veloppement du produit digital<\/a> et une port\u00e9e r\u00e9aliste. Nous avons ensuite d\u00e9velopp\u00e9 une plateforme digitale pour collecter des dons.<\/p>\n\n\n<\/div>\n\n  <\/div>\n<\/div>\n   \n<\/div>\n\n\n      <div id=\"block_0a43ea77bf43676fa0476d82b6d78a84\" class=\"block-grey-bg-content alignfull default-block-spacing overflow-hidden  l-block\">\n  \n  \n  <div class=\"l-wrap\">\n  <div>\n  <div class=\"sm:grid grid-cols-2 gap-x-8\">\n\n    <div>\n    <div class=\"relative z-20 pb-12 px-6 sm:pl-10 sm:pr-0 md:pl-18 pt-19\">\n      <div class=\"relative z-30\">\n                    <h3 class=\" c-title c-title--small\">\n              <span>client<\/span>\n            <\/h3>\n                                <h4 class=\"relative c-title\">\n              Qui est UBS Optimus Foundation ?            <\/h4>\n                <noscript><img decoding=\"async\" width=\"120\" height=\"44\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/UBS_Logo-e1657750307435.png\" class=\"w-full max-w-[209px] md:max-w-[264px] mx-auto xs:mx-0 mt-4 md:mt-15 mb-8 min-w-[134px]\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/UBS_Logo-e1657750307435.png 120w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/UBS_Logo-e1657750307435-80x29.png 80w\" sizes=\"(max-width: 120px) 100vw, 120px\"><\/noscript><img decoding=\"async\" width=\"120\" height=\"44\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20120%2044%22%3E%3C%2Fsvg%3E\" class=\"w-full max-w-[209px] md:max-w-[264px] mx-auto xs:mx-0 mt-4 md:mt-15 mb-8 min-w-[134px] lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20120%2044%22%3E%3C%2Fsvg%3E 120w\" sizes=\"auto, (max-width: 120px) 100vw, 120px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/UBS_Logo-e1657750307435.png 120w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/UBS_Logo-e1657750307435-80x29.png 80w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/UBS_Logo-e1657750307435.png\" loading=\"lazy\">\n          <div class=\"text-16 max-w-[530px] pr-8\">\n            <p>L&rsquo;Innovation Lab fait partie d&rsquo;UBS, la plus grande soci\u00e9t\u00e9 de gestion de fortune au monde. Le Global Wealth Management Innovation Lab explore les tendances et les avanc\u00e9es dans le domaine de la gestion de fortune.<\/p>\n          <\/div>\n\n      <\/div>\n\n      <div class=\"absolute top-0 left-0 z-10 w-screen max-w-[1682px] h-full about-case-study-bg\">\n        <noscript><img decoding=\"async\" class=\"absolute top-0 left-0 object-cover w-full h-full\" src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/bg-gray-about.jpg\" alt><\/noscript><img decoding=\"async\" class=\"absolute top-0 left-0 object-cover w-full h-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt data-src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/bg-gray-about.jpg\" loading=\"lazy\">\n      <\/div>\n    <\/div>\n    <\/div>\n\n        <div class=\"relative z-20 pr-5 md:pr-0 mt-[-30px] sm:mt-0 sm:pt-[80px] pl-[14px] md:pl-[24px] sm:row-span-2\">\n      <noscript><img decoding=\"async\" width=\"1232\" height=\"1526\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois.jpg\" class alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois.jpg 1232w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-960x1189.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-720x892.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-480x595.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-500x619.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-242x300.jpg 242w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-768x951.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-827x1024.jpg 827w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-388x480.jpg 388w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-775x960.jpg 775w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-360x446.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-188x233.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-80x99.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-120x149.jpg 120w\" sizes=\"(max-width: 1232px) 100vw, 1232px\"><\/noscript><img decoding=\"async\" width=\"1232\" height=\"1526\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201232%201526%22%3E%3C%2Fsvg%3E\" class=\" lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201232%201526%22%3E%3C%2Fsvg%3E 1232w\" sizes=\"auto, (max-width: 1232px) 100vw, 1232px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois.jpg 1232w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-960x1189.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-720x892.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-480x595.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-500x619.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-242x300.jpg 242w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-768x951.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-827x1024.jpg 827w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-388x480.jpg 388w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-775x960.jpg 775w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-360x446.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-188x233.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-80x99.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois-120x149.jpg 120w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Whois.jpg\" loading=\"lazy\">    <\/div>\n    \n    <div class=\"relative z-20\">\n              <ul class=\"mt-10 sm:mt-15 ml-7 sm:ml-18 lg:ml-18 max-w-[441px] text-black-900 text-19\">\n                  <li class=\"mb-8 sm:mb-13 md:mb-13 ml-5 about-case-study__list leading-1.45\"><p class=\"CDt4Ke zfr3Q\" dir=\"ltr\"><strong>R\u00e9partition de la richesse<\/strong> &#8211; La UBS Optimus Foundation est une fondation qui octroie des subventions et offre aux clients d&rsquo;UBS une plateforme pour utiliser leur patrimoine afin de susciter des changements sociaux et environnementaux positifs.<\/p>\n<\/li>\n                  <li class=\"mb-8 sm:mb-13 md:mb-13 ml-5 about-case-study__list leading-1.45\"><p class=\"CDt4Ke zfr3Q\" dir=\"ltr\"><strong>Impact<\/strong> &#8211; La fondation soutient principalement des causes li\u00e9es \u00e0 la sant\u00e9, \u00e0 l&rsquo;\u00e9ducation et aux syst\u00e8mes de protection de l&rsquo;enfance. Elle lutte \u00e9galement contre la d\u00e9gradation environnementale et le changement climatique.<\/p>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul class=\"n8H08c UVNKR\">\n<li class=\"TYR86d wXCUfe zfr3Q\" dir=\"ltr\"><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n                  <li class=\"mb-8 sm:mb-13 md:mb-13 ml-5 about-case-study__list leading-1.45\"><p class=\"CDt4Ke zfr3Q\" dir=\"ltr\"><strong>Gouvernance d&rsquo;excellence mondiale<\/strong> &#8211; La fondation est associ\u00e9e \u00e0 un gestionnaire de fortune mondial dot\u00e9 d&rsquo;experts en philanthropie d&rsquo;UBS.<\/p>\n<\/li>\n                <\/ul>\n          <\/div>\n\n  <\/div>\n  <\/div>\n  <\/div>\n\n\n\n\n\n<\/div>\n\n\n      <div id=\"block_a5b301c83fa23f032f824611ffd38c4e\" class=\"block-example alignfull overflow-hidden default-block-spacing  l-block\">\n  \n  \n<div class=\"l-wrap\">\n  <div class=\"text-center mb-8 mx-auto sm:hidden\">\n    <div class=\"inline-block font-hero text-brand text-50 text-right text-[67px] xs:text-[90px] sm:text-[67px] lg:text-[90px] handwritten-text-with-underline\">Challenges<\/div>\n  <\/div>\n\n  <div class=\"gap-5 grid grid-cols-1 sm:grid-cols-24\">\n    <div class=\"order-2 sm:order-1 sm:col-span-13 md:col-start-3 md:col-end-11 pt-8 sm:pt-[100px] lg:pt-[252px]\">\n      <div class=\"justify-center items-center w-full hidden sm:flex sm:mb-6 lg:mb-12\">\n        <div class=\"flex-none block font-hero text-brand text-50 text-right text-[67px] xs:text-[90px] sm:text-[67px] lg:text-[90px] handwritten-text-with-underline\">Challenges<\/div>\n        <div class=\"ml-8\">\n          <svg width=\"158\" height=\"41\" viewBox=\"0 0 158 41\" fill=\"none\"><g clip-path=\"url(#clip0_498_68464)\" fill=\"#FFB831\"><path d=\"M122.979 15.76l.03-.03c-.03 0-.03.02-.03.03zM129.64 17h-.02l.47.09-.45-.1V17zM102 12.99h-.19c.09 0 .17.01.19 0zm31.03 5.34l-.18-.08s.06.05.18.08zm6.75 1.25l-.02-.01c-.01 0 0 0 .02.01zm-2.58-.75l-.19-.02c.08.02.18.04.19.02zM1 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1.43l-.04.05c.04.09.09.08.16.15h-.02c.13.2.37.38.43.5l.06-.04c.1.1 0 .09.13.17l-.03.02.16.08c-.11.07.25.31.28.43.13.12.4.35.56.57-.02.08.2.34.32.52.28.31.69.75 1.01 1.17l.06-.06.09.1s-.01.03-.03.02c0 .14.23.22.26.35.01-.1-.05-.08-.1-.14-.04-.11.09-.08.16.06h-.02l.1.06c-.04.05 0 .14-.05.19.28.31.54.46.66.77-.07 0 .11.2-.04.18.1.14.08-.06.19-.02.02.05.06.09.02.11-.03-.01-.07.05-.08.02 0 .03.02.07.03.1 0 .01-.03 0-.04-.02.1.2-.07.33-.07.55.04.03.04-.08.08-.05 0 .25-.14.16-.19.4l-.03-.07c0 .09.03.15-.09.24-.07-.02.01-.13.01-.2-.04.07-.16.28-.06.26-.05.11-.12.11-.18.15.01.01.11-.06.09.01-.13.11-.29.32-.44.48-.01-.01-.04-.02-.04-.04-.04.2-.16.08-.31.28l-.06.02z\" \/><path d=\"M145.83 30.19l.08-.06s-.02-.03 0-.07l-.08.13zm3.27-3.08v-.04c-.01.02-.01.03 0 .04zm.67-.87c-.04.07.02.03.06.02 0-.01-.02-.02-.06-.02zm-10.76 10.13l.06-.06a.17.17 0 00-.06.06zm6.31-5.49s.03-.04.04-.07c-.03.03-.04.05-.04.07zm-6.2 5.36l.08-.05-.07.05h-.01zm-.58.35l.1-.07c-.05.02-.08.04-.1.07zm3.64-2.78c.04-.08.01-.04 0 0zm-2.8 2.07l.01-.01.01-.03-.02.04zm-1.2.95s.03-.03.03-.04l-.05.03s.01 0 .02.01zm2.8-2.16v.07c.02-.02.03-.04 0-.07z\" \/><\/g><defs><clipPath id=\"clip0_498_68464\"><path fill=\"#fff\" d=\"M0 0h157.35v40.43H0z\" \/><\/clipPath><\/defs><\/svg>        <\/div>\n      <\/div>\n\n              <div class=\"mb-4\">\n                      <div class=\"mb-5\">\n              <div class=\"px-5 max-w-[416px] mx-auto sm:mx-0 pt-5 pb-2 mb-5 border border-gray-300 xs:pb-3 xs:pt-8 xs:mb-0 sm:px-8 md:px-5 lg:pb-5 lg:pt-9 lg:px-8 steps\">\n                <div class=\"flex mb-3\">\n                <div class=\"min-w-[31px] h-[31px] flex items-center justify-center mr-3 font-semibold text-[#151515] bg-brand\">1<\/div>                      <h3 class=\"mb-0 font-sans font-medium text-24 leading-1.5\">\n                      Collecte de fonds moderne                    <\/h3>\n                <\/div>\n                <p>Optimus Foundation souhaitait optimiser son syst\u00e8me de collecte de fonds en simplifiant l&rsquo;exp\u00e9rience utilisateur gr\u00e2ce \u00e0 une modernisation digitale.<\/p>\n              <\/div>\n            <\/div>\n                      <div class=\"mb-5\">\n              <div class=\"px-5 max-w-[416px] mx-auto sm:mx-0 pt-5 pb-2 mb-5 border border-gray-300 xs:pb-3 xs:pt-8 xs:mb-0 sm:px-8 md:px-5 lg:pb-5 lg:pt-9 lg:px-8 steps\">\n                <div class=\"flex mb-3\">\n                <div class=\"min-w-[31px] h-[31px] flex items-center justify-center mr-3 font-semibold text-[#151515] bg-brand\">2<\/div>                      <h3 class=\"mb-0 font-sans font-medium text-24 leading-1.5\">\n                      Rapidit\u00e9 de mise sur le march\u00e9                    <\/h3>\n                <\/div>\n                <p>Le projet \u00e9tait soumis \u00e0 des contraintes de temps et a d\u00e9but\u00e9 seulement trois mois avant la date pr\u00e9vue pour le lancement de la campagne UBS Global Giving en 2019.<\/p>\n              <\/div>\n            <\/div>\n                      <div class=\"mb-5\">\n              <div class=\"px-5 max-w-[416px] mx-auto sm:mx-0 pt-5 pb-2 mb-5 border border-gray-300 xs:pb-3 xs:pt-8 xs:mb-0 sm:px-8 md:px-5 lg:pb-5 lg:pt-9 lg:px-8 steps\">\n                <div class=\"flex mb-3\">\n                <div class=\"min-w-[31px] h-[31px] flex items-center justify-center mr-3 font-semibold text-[#151515] bg-brand\">3<\/div>                      <h3 class=\"mb-0 font-sans font-medium text-24 leading-1.5\">\n                      Feuille de route du produit                    <\/h3>\n                <\/div>\n                <p>Les fonctionnalit\u00e9s \u00e9tendues de la plateforme ont pos\u00e9 des d\u00e9fis pour respecter les d\u00e9lais. Pour r\u00e9ussir, il a \u00e9t\u00e9 n\u00e9cessaire de revoir le p\u00e9rim\u00e8tre du projet avec les parties prenantes et obtenir leur adh\u00e9sion, tout en d\u00e9veloppant par it\u00e9rations.<\/p>\n              <\/div>\n            <\/div>\n                  <\/div>\n          <\/div>\n    <div class=\"order-1 sm:order-2 sm:col-span-11 lg:col-span-14\">\n      <div class=\"flex justify-start\">\n        <div class=\"w-full\">\n          <noscript><img decoding=\"async\" width=\"721\" height=\"912\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/challenges-ubs.png\" class=\"sm:ml-5 md:ml-35 mb-5\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/challenges-ubs.png 721w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/challenges-ubs-480x607.png 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/challenges-ubs-500x632.png 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/challenges-ubs-237x300.png 237w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/challenges-ubs-379x480.png 379w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/challenges-ubs-360x455.png 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/challenges-ubs-188x238.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/challenges-ubs-80x101.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/challenges-ubs-120x152.png 120w\" sizes=\"(max-width: 721px) 100vw, 721px\"><\/noscript><img decoding=\"async\" width=\"721\" height=\"912\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20721%20912%22%3E%3C%2Fsvg%3E\" class=\"sm:ml-5 md:ml-35 mb-5 lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20721%20912%22%3E%3C%2Fsvg%3E 721w\" sizes=\"auto, (max-width: 721px) 100vw, 721px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/challenges-ubs.png 721w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/challenges-ubs-480x607.png 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/challenges-ubs-500x632.png 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/challenges-ubs-237x300.png 237w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/challenges-ubs-379x480.png 379w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/challenges-ubs-360x455.png 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/challenges-ubs-188x238.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/challenges-ubs-80x101.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/challenges-ubs-120x152.png 120w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/challenges-ubs.png\" loading=\"lazy\">          <div class=\"flex justify-end\">\n                      <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n<\/div>\n\n\n      <div id=\"block_7df556e35ff1dfadc0f7175f202dc6fc\" class=\"block-full-width-image alignfull default-block-spacing  l-block\">\n  \n  \n  <div class=\"px-5 md:px-10\">\n    <div class=\"relative h-[280px] sm:h-[380px] md:h-[480px] lg:h-[580px] xl:h-[680px]\">\n      <noscript><img decoding=\"async\" width=\"1810\" height=\"680\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide.jpg\" class=\"h-full object-cover absolute left-0 top-0  w-full\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide.jpg 1810w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-1440x541.jpg 1440w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-960x361.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-720x270.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-480x180.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-500x188.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-300x113.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-768x289.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-1024x385.jpg 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-1536x577.jpg 1536w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-360x135.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-188x71.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-80x30.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-120x45.jpg 120w\" sizes=\"(max-width: 1810px) 100vw, 1810px\"><\/noscript><img decoding=\"async\" width=\"1810\" height=\"680\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201810%20680%22%3E%3C%2Fsvg%3E\" class=\"h-full object-cover absolute left-0 top-0  w-full lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201810%20680%22%3E%3C%2Fsvg%3E 1810w\" sizes=\"auto, (max-width: 1810px) 100vw, 1810px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide.jpg 1810w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-1440x541.jpg 1440w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-960x361.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-720x270.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-480x180.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-500x188.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-300x113.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-768x289.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-1024x385.jpg 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-1536x577.jpg 1536w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-360x135.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-188x71.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-80x30.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide-120x45.jpg 120w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Wide.jpg\" loading=\"lazy\">    <\/div>\n  <\/div>\n\n<\/div>\n\n\n      <div id=\"block_9cf306899cd87da2b9d85fd4e5f12c38\" class=\"block-content-with-crown alignfull py-18 sm:pt-28 sm:pb-25 overflow-hidden l-block\">\n  \n  \n  <div class=\"l-wrap\">\n    <div class=\"xs:max-w-[686px] mx-auto sm:pt-10 md:pb-20 md:pt-20 bg-crown\">\n      <div class=\"xs:max-w-[490px] sm:pl-6 mx-auto\">\n        <div class=\"relative z-20\">\n                      <h3 class=\" c-title c-title--small\">\n              <span>Objectif<\/span>\n            <\/h3>\n                                <h3 class=\" c-title\">\n              Notre objectif principal            <\/h3>\n                  <\/div>\n        <div class=\"font-medium mt-10 text-19 sm:text-24 text-black-200 leading-1.5 relative z-10\">\n          <div class=\"relative z-20\">\n            <p class=\"CDt4Ke zfr3Q\" dir=\"ltr\">D\u00e9velopper une plateforme digitale pour UBS capable de collecter des dons pour les diverses causes qu&rsquo;ils soutiennent<\/p>\n          <\/div>\n\n          <div class=\"absolute -bottom-18 xs:-bottom-22 sm:-bottom-14 -left-30 xs:-left-15 sm:-left-20 z-10 w-[687px]\">\n            <noscript><img decoding=\"async\" class=\"w-full\" src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/crown.svg\" alt><\/noscript><img decoding=\"async\" class=\"w-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt data-src=\"https:\/\/what.digital\/wp-content\/themes\/what\/assets\/img\/content\/crown.svg\" loading=\"lazy\">\n          <\/div>\n        <\/div>\n      <\/div>\n\n\n    <\/div>\n  <\/div>\n\n<\/div>\n\n\n      <div id=\"block_1696a3dca51205c7adb8a2dfd93392fb\" class=\"block-triple-images alignfull py-8 md:py-13 lg:py-17   l-block\">\n  \n  \n<div class=\"l-wrap max-w-[1265px]\">\n  <div class=\"grid sm:gap-x-10 sm:grid-cols-2 lg:grid-cols-24\">\n    <div class=\"cols lg:col-span-11 mb-5 sm:mb-0  h-[450px] xs:h-[550px] sm:h-auto\">\n      <style>.lazy-loader-background-element-1.lazyloaded{ background-image:url(https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_01.jpg) }<\/style><noscript><style>.lazy-loader-background-element-1.lazyload{ background-image:url(https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_01.jpg) }<\/style><\/noscript><div class=\"w-full h-full bg-center bg-cover no-repeat lazyload lazy-loader-background-element-1 \" style>\n              <\/div>\n    <\/div>\n    <div class=\"cols lg:col-span-13\">\n      <div class=\"relative mb-5\">\n        <noscript><img decoding=\"async\" width=\"1414\" height=\"776\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02.jpg\" class=\"w-full\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02.jpg 1414w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-960x527.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-720x395.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-480x263.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-500x274.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-300x165.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-768x421.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-1024x562.jpg 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-360x198.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-188x103.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-80x44.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-120x66.jpg 120w\" sizes=\"(max-width: 1414px) 100vw, 1414px\"><\/noscript><img decoding=\"async\" width=\"1414\" height=\"776\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201414%20776%22%3E%3C%2Fsvg%3E\" class=\"w-full lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201414%20776%22%3E%3C%2Fsvg%3E 1414w\" sizes=\"auto, (max-width: 1414px) 100vw, 1414px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02.jpg 1414w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-960x527.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-720x395.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-480x263.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-500x274.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-300x165.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-768x421.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-1024x562.jpg 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-360x198.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-188x103.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-80x44.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02-120x66.jpg 120w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_02.jpg\" loading=\"lazy\">      <\/div>\n      <div class=\"relative\">\n        <noscript><img decoding=\"async\" width=\"1414\" height=\"776\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03.jpg\" class=\"w-full\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03.jpg 1414w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-960x527.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-720x395.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-480x263.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-500x274.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-300x165.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-768x421.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-1024x562.jpg 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-360x198.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-188x103.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-80x44.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-120x66.jpg 120w\" sizes=\"(max-width: 1414px) 100vw, 1414px\"><\/noscript><img decoding=\"async\" width=\"1414\" height=\"776\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201414%20776%22%3E%3C%2Fsvg%3E\" class=\"w-full lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201414%20776%22%3E%3C%2Fsvg%3E 1414w\" sizes=\"auto, (max-width: 1414px) 100vw, 1414px\" data-srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03.jpg 1414w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-960x527.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-720x395.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-480x263.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-500x274.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-300x165.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-768x421.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-1024x562.jpg 1024w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-360x198.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-188x103.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-80x44.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03-120x66.jpg 120w\" data-src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/UBS_Triple_03.jpg\" loading=\"lazy\">      <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n      <div id=\"block_30b8769810456b0eb3a64f09f1d8720d\" class=\"block-example alignfull default-block-spacing  l-block\">\n  \n  \n  <div class=\"l-wrap\">\n    <div class=\"grid-cols-2 gap-4 md:gap-10 sm:grid lg:gap-15 xl:gap-20\">\n      <div class=\"col-span-1 px-8 yellow-box pb-15 md:pb-17 pt-15 lg:pt-32 md:px-15 lg:pb-28 lg:px-25 bg-primary-900\">\n        <div class=\"relative \">\n        <div class=\"relative\">\n                      <h3 class=\"c-title c-title--small c-title--small-dark\">\n              <span>R\u00e9sum\u00e9<\/span>\n            <\/h3>\n                                <h3 class=\"relative mb-8 c-title\">\n              Comment nous avons proc\u00e9d\u00e9            <\/h3>\n                    <div class=\"font-medium text-spacing--more text-brown-100 text-16 leading-1.5 link-inside-black\">\n            <p class=\"CDt4Ke zfr3Q\" dir=\"ltr\">what. a d\u00e9velopp\u00e9 une plateforme web r\u00e9pertoriant les causes soutenues par UBS, permettant aux donateurs d&rsquo;envoyer des fonds. La plateforme facilite la cr\u00e9ation de nouvelles collectes de fonds, affiche un fil d&rsquo;activit\u00e9 des donateurs et met r\u00e9guli\u00e8rement \u00e0 jour les projets pour renforcer l&rsquo;engagement.<\/p>\n<p class=\"CDt4Ke zfr3Q\" dir=\"ltr\">Nous avons recueilli les exigences d&rsquo;UBS, d\u00e9fini le p\u00e9rim\u00e8tre et conceptualis\u00e9 chaque parcours utilisateur. Pendant que nous travaillions sur la mise en \u0153uvre du MVP et la conception, Innovation Lab s&rsquo;est concentr\u00e9 sur les processus internes d&rsquo;UBS, veillant \u00e0 la conformit\u00e9 du <a href=\"https:\/\/what.digital\/product-led-growth\/mvp\/\">d\u00e9veloppement du MVP<\/a>.<\/p>\n<p class=\"CDt4Ke zfr3Q\" dir=\"ltr\">Le MVP a \u00e9t\u00e9 lanc\u00e9 avec succ\u00e8s dans les d\u00e9lais impartis, permettant de faire des dons \u00e0 des projets ou de lancer des collectes de fonds que les visiteurs pouvaient promouvoir aupr\u00e8s de leurs amis. Dans les mois pr\u00e9c\u00e9dant le lancement, plus de 2 000 dons ont \u00e9t\u00e9 effectu\u00e9s, pour un total de plus de 500 000 francs suisses.<\/p>\n<p class=\"CDt4Ke zfr3Q\" dir=\"ltr\">Des observations et des enseignements ont \u00e9t\u00e9 recueillis afin de continuer \u00e0 it\u00e9rer et am\u00e9liorer la plateforme. Sur la base de ces \u00e9l\u00e9ments et de nouvelles id\u00e9es, nous avons ajout\u00e9 des fonctionnalit\u00e9s suppl\u00e9mentaires et pr\u00e9par\u00e9 la plateforme pour un lancement en Suisse et aux \u00c9tats-Unis.<\/p>\n<p class=\"CDt4Ke zfr3Q\" dir=\"ltr\">Depuis le lancement public, nous avons garanti le bon fonctionnement de la plateforme gr\u00e2ce \u00e0 notre accord de niveau de service (SLA) et nous l&rsquo;avons fait \u00e9voluer en permanence en ajoutant des projets \u00e0 impact et en incluant Singapour parmi les pays desservis.<\/p>\n          <\/div>\n        <\/div>\n      <\/div>\n      <\/div>\n      <div class=\"col-span-1\">\n        <div class=\"pl-5 pr-10 md:pr-24 pt-15 lg:pt-30\">\n                    <h3 class=\" c-title c-title--small\">\n              <span>t\u00e9moignages<\/span>\n            <\/h3>\n                                <h3 class=\"relative mb-11 c-title\">\n              Ce que disent les clients            <\/h3>\n                    <div class=\"font-medium text-20 lg:text-24 text-black-900 p-reset leading-1.5 mb-13\">\n            <p class=\"CDt4Ke zfr3Q\" dir=\"ltr\"><em>\u00ab&nbsp;Nous avons travaill\u00e9 avec what. car nous appr\u00e9cions une collaboration lean et \u00e9troite avec un partenaire capable d&rsquo;am\u00e9liorer le parcours digital des donateurs. Ils ont livr\u00e9 rapidement, tout en s&rsquo;adaptant \u00e0 notre environnement d&rsquo;entreprise et en impliquant toutes les parties prenantes.&nbsp;\u00bb<\/em><\/p>\n          <\/div>\n          <div class=\"items-center justify-between lg:flex\">\n            <div class=\"pl-10 line-orange\">\n              <div class=\"font-semibold text-black-900 text-19\">\n                Martin Meyer              <\/div>\n              <div class=\"text-black-400 text-16\">\n                Head of the Global Wealth Management Innovation Lab              <\/div>\n              \n            <\/div>\n            <div class=\"pt-4 pl-10 lg:pt-0 lg:pl-0\">\n                          <\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n\n<\/div>\n\n\n      <div id=\"block_a330ece4fa046e7b6afcaedba3083321\" class=\"block-teaser-slider alignfull overflow-hidden relative pb-10 pt-10 sm:pt-15 md:pt-26 pb-12 sm:pb-20 l-block\">\n  \n  \n    \n  <div class=\"l-wrap\">\n    <div class>\n              <h2 class=\"c-title c-title--small\">\n          <span>\u00c9tudes de cas<\/span>\n        <\/h2>\n      \n              <h3 class=\"c-title max-w-[573px] md:mb-10\">\n          <span>Projets similaires<\/span>\n        <\/h3>\n      \n          <\/div>\n\n          <div class>\n        <div class=\"relative js-teasers-slider-wrapper\">\n          <div class=\"swiper js-teasers-slider\">\n            <div class=\"mb-20 swiper-wrapper\">\n                              <div class=\"relative px-5 py-5 bg-white border border-gray-300 swiper-slide md:px-8\">\n                  <div class=\"absolute bottom-[-11px] left-0 w-full border-gray-300 opacity-30 border-b-[11px]\"><\/div>\n                  <div class>\n                    <a href=\"https:\/\/what.digital\/fr\/projects\/echo\/\" class=\"no-underline hover:no-underline\">\n                      <div class=\"relative mb-5 xs:mb-3 md:-mb-3 \">\n                        <div class>\n                          <div class=\"text-gray-500 uppercase text-14 mb-4 tracking-[8px]\">Echo<\/div>\n                          <div class=\"h-[252px] xs:h-[302px] sm:h-[342px] md:h-[402px] lg:h-[308px] xl:h-[392px] relative\">\n                            <img decoding=\"async\" width=\"964\" height=\"964\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb.jpg\" class=\"skip-lazy h-full w-full object-cover absolute top-0 left-0\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb.jpg 964w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-960x960.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-720x720.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-480x480.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-500x500.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-80x80.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-160x160.jpg 160w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-150x150.jpg 150w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-300x300.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-768x768.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-270x270.jpg 270w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-540x540.jpg 540w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-360x360.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-188x188.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-120x120.jpg 120w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-388x388.jpg 388w, https:\/\/what.digital\/wp-content\/uploads\/2022\/07\/Echo_Project_Thumb-776x776.jpg 776w\" sizes=\"(max-width: 964px) 100vw, 964px\">                          <\/div>\n                          <h4 class=\"mt-6 mb-2 md:mb-4 md:mt-9 c-title--24 c-title\">Echo<\/h4>\n\n\n                          <div class=\"text-base-txt teaser-wrap \"><p>Guiding founders to define and develop a real-time, high trade volume impact exchange.<\/p>\n<\/div>\n                        <\/div>\n\n                      <\/div>\n                    <\/a>\n                  <\/div>\n                <\/div>\n\n                              <div class=\"relative px-5 py-5 bg-white border border-gray-300 swiper-slide md:px-8\">\n                  <div class=\"absolute bottom-[-11px] left-0 w-full border-gray-300 opacity-30 border-b-[11px]\"><\/div>\n                  <div class>\n                    <a href=\"https:\/\/what.digital\/fr\/projects\/watchangels\/\" class=\"no-underline hover:no-underline\">\n                      <div class=\"relative mb-5 xs:mb-3 md:-mb-3 \">\n                        <div class>\n                          <div class=\"text-gray-500 uppercase text-14 mb-4 tracking-[8px]\">Watchangels<\/div>\n                          <div class=\"h-[252px] xs:h-[302px] sm:h-[342px] md:h-[402px] lg:h-[308px] xl:h-[392px] relative\">\n                            <img decoding=\"async\" width=\"964\" height=\"964\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb.jpg\" class=\"skip-lazy h-full w-full object-cover absolute top-0 left-0\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb.jpg 964w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-960x960.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-720x720.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-480x480.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-500x500.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-80x80.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-160x160.jpg 160w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-150x150.jpg 150w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-300x300.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-768x768.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-270x270.jpg 270w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-540x540.jpg 540w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-360x360.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-188x188.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-120x120.jpg 120w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-388x388.jpg 388w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/Watchangels_Project_Thumb-776x776.jpg 776w\" sizes=\"(max-width: 964px) 100vw, 964px\">                          <\/div>\n                          <h4 class=\"mt-6 mb-2 md:mb-4 md:mt-9 c-title--24 c-title\">Watchangels<\/h4>\n\n\n                          <div class=\"text-base-txt teaser-wrap \"><p>Cr\u00e9ation d&rsquo;une plateforme e-commerce personnalis\u00e9e pour les collectionneurs de montres.<\/p>\n<\/div>\n                        <\/div>\n\n                      <\/div>\n                    <\/a>\n                  <\/div>\n                <\/div>\n\n                              <div class=\"relative px-5 py-5 bg-white border border-gray-300 swiper-slide md:px-8\">\n                  <div class=\"absolute bottom-[-11px] left-0 w-full border-gray-300 opacity-30 border-b-[11px]\"><\/div>\n                  <div class>\n                    <a href=\"https:\/\/what.digital\/fr\/projects\/cherubsdao\/\" class=\"no-underline hover:no-underline\">\n                      <div class=\"relative mb-5 xs:mb-3 md:-mb-3 \">\n                        <div class>\n                          <div class=\"text-gray-500 uppercase text-14 mb-4 tracking-[8px]\">cherubsdao<\/div>\n                          <div class=\"h-[252px] xs:h-[302px] sm:h-[342px] md:h-[402px] lg:h-[308px] xl:h-[392px] relative\">\n                            <img decoding=\"async\" width=\"964\" height=\"964\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb.jpg\" class=\"skip-lazy h-full w-full object-cover absolute top-0 left-0\" alt=\"CherubsDAO\" srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb.jpg 964w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-960x960.jpg 960w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-720x720.jpg 720w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-480x480.jpg 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-500x500.jpg 500w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-80x80.jpg 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-160x160.jpg 160w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-150x150.jpg 150w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-300x300.jpg 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-768x768.jpg 768w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-270x270.jpg 270w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-540x540.jpg 540w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-360x360.jpg 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-188x188.jpg 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-120x120.jpg 120w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-388x388.jpg 388w, https:\/\/what.digital\/wp-content\/uploads\/2022\/06\/CherubsDAO_Project_Thumb-776x776.jpg 776w\" sizes=\"(max-width: 964px) 100vw, 964px\">                          <\/div>\n                          <h4 class=\"mt-6 mb-2 md:mb-4 md:mt-9 c-title--24 c-title\">CherubsDAO<\/h4>\n\n\n                          <div class=\"text-base-txt teaser-wrap \"><p>Lancement d&rsquo;une DAO NFT de pointe, dirig\u00e9e par la communaut\u00e9.<\/p>\n<\/div>\n                        <\/div>\n\n                      <\/div>\n                    <\/a>\n                  <\/div>\n                <\/div>\n\n                              <div class=\"relative px-5 py-5 bg-white border border-gray-300 swiper-slide md:px-8\">\n                  <div class=\"absolute bottom-[-11px] left-0 w-full border-gray-300 opacity-30 border-b-[11px]\"><\/div>\n                  <div class>\n                    <a href=\"https:\/\/what.digital\/fr\/projects\/beekeeper\/\" class=\"no-underline hover:no-underline\">\n                      <div class=\"relative mb-5 xs:mb-3 md:-mb-3 \">\n                        <div class>\n                          <div class=\"text-gray-500 uppercase text-14 mb-4 tracking-[8px]\">beekeeper<\/div>\n                          <div class=\"h-[252px] xs:h-[302px] sm:h-[342px] md:h-[402px] lg:h-[308px] xl:h-[392px] relative\">\n                            <img decoding=\"async\" width=\"482\" height=\"482\" src=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company.png\" class=\"skip-lazy h-full w-full object-cover absolute top-0 left-0\" alt srcset=\"https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company.png 482w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-360x360.png 360w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-188x188.png 188w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-80x80.png 80w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-120x120.png 120w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-480x480.png 480w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-150x150.png 150w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-300x300.png 300w, https:\/\/what.digital\/wp-content\/uploads\/2022\/05\/Company-270x270.png 270w\" sizes=\"(max-width: 482px) 100vw, 482px\">                          <\/div>\n                          <h4 class=\"mt-6 mb-2 md:mb-4 md:mt-9 c-title--24 c-title\">Beekeeper<\/h4>\n\n\n                          <div class=\"text-base-txt teaser-wrap \"><p>Diriger la conception, la validation et le d\u00e9veloppement de nouveaux produits.<\/p>\n<\/div>\n                        <\/div>\n\n                      <\/div>\n                    <\/a>\n                  <\/div>\n                <\/div>\n\n              \n\n              \n            <\/div>\n            <div class=\"swiper-pagination\"><\/div>\n          <\/div>\n          <div class=\"swiper-button-next\"><\/div>\n          <div class=\"swiper-button-prev\"><\/div>\n        <\/div>\n      <\/div>\n        <div class=\"text-center lg:text-left\">\n      <a class=\"c-btn c-btn--small-on-mobile relative z-30 w-full mt-[-36px] sm:mt-5 text-center xs:w-auto lg:-mt-15\" href=\"#\" data-open-menu=\"menu-tab-projets\">Voir tous les projets<\/a>\n    <\/div>\n  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